Out-of-Home Advertising in Waukesha County, WI

Billboard advertising rentals in Waukesha County including local market research. Detailed breakdowns of Waukesha ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Waukesha County. 

 Frequently Asked Questions 

Billboards in Waukesha price out anywhere from $363 per 4 weeks for smaller posters to as much as $5,633 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Wisconsin billboards. Fabrication costs ~$850. If you rent a billboard in Waukesha County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Waukesha County ooh pricing

Take a look at our Waukesha ooh market research by city below. Dollar for dollar, ooh advertisements in Waukesha are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Waukesha

Big and small

Wisconsin 4-week Median Advertising Cost of Bulletins Average Price: $2,907

Bulletins in Waukesha

The largest outdoor media in Wisconsin, Bulletins prices start at $1,272 and go up to $4,997, depending on location.

Wisconsin OOH Average Price: $2,721

Digital Billboards in Waukesha County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,652 up to $5,635 for premium Wisconsin outdoor ad space.

Advertising on Buses in WisconsinAverage Price: $505

Bus Panels in Waukesha, WI

Bus panels come in 4 standard sizes, the smallest size costs $358 while the largest full side panel displays can cost as much as $602 every 4 weeks.

Wisconsin Advertising PostersAverage Price: $842

Posters Advertising in Waukesha

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $639 while some locations can cost $1,016.

What did people do after seeing Waukesha billboards?

We conducted an outdoor advertising survey throughout the major cities in Waukesha County, WI. Conducted from Waukesha to New Berlin to Brookfield to Menomonee Falls to Muskego, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,011 people in these Waukesha cities about their own personal experiences with outdoor advertising.

Have you ever... WaukeshaNew BerlinBrookfieldMenomonee FallsMuskego
Discussed billboard ads you've seen with friends or family 45% 42% 36% 32% 37%
Recommended the advertiser to others 3% 12% 10% 4% 8%
Attended a local event because of a billboard 9% 12% 8% 7% 15%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 14% 27% 13% 21% 19%
Made a purchase at the business advertised 10% 19% 17% 12% 12%
Watched event on television because of a billboard 16% 11% 17% 13% 11%
Tuned in to the radio station featured on a billboard 11% 19% 14% 10% 18%
Visited an advertiser website because of billboards 13% 16% 12% 24% 15%
Googled or otherwise searched online for more details about the message 13% 22% 25% 25% 19%
Googled or otherwise searched online for more details about the advertiser 15% 18% 18% 16% 18%
Accessed a coupon on a billboard from your mobile device 9% 9% 10% 7% 5%

The Wisconsin counties surrounding Waukesha cover a lot of area as well. If you're exclusively seeking billboards in Waukesha County, the cities of New Berlin, Brookfield, and Menomonee Falls will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Waukesha Billboards

How people FEEL about billboard advertising in Waukesha County?

The table below represents responses to questions from 1,069 people about consumer attitudes towards outdoor advertisements in Waukesha County, WI. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Wisconsin.

I feel that billboards WaukeshaNew BerlinBrookfieldMenomonee FallsMuskego
Are a COOL way to advertise. 73% 68% 79% 71% 66%
Are a good way to LEARN about NEW BUSINESSES in the area 57% 71% 67% 71% 60%
Are a good way to LEARN about SALES and EVENTS 57% 59% 61% 67% 68%
Often catch my ATTENTION 82% 78% 71% 68% 81%
Advertisements on digital billboards stand out more than advertisements online. 68% 69% 69% 70% 68%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 36% 48% 41% 47% 38%
Make the city look more MODERN. 63% 62% 65% 65%
..Are visually APPEALING 64% 68% 71% 76% 66%
Are an effective way to alert the community about SEVERE WEATHER conditions. 82% 77% 83% 84% 84%
Are an effective way to alert the community about MISSING CHILDREN. 89% 86% 90% 93% 84%
Provide CURRENT and RELEVANT information. 63% 78% 80% 69% 66%