Out-of-Home Advertising in Manitowoc County, WI

Billboard advertising rentals in Manitowoc County including local market research. Detailed breakdowns of Manitowoc ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Manitowoc County. 

 Frequently Asked Questions 

Billboards in Manitowoc price out anywhere from $366 per 4 weeks for smaller posters to as much as $5,667 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Wisconsin billboards. Fabrication costs ~$850. If you rent a billboard in Manitowoc County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Manitowoc County ooh pricing

Take a look at our Manitowoc ooh market research by city below. Dollar for dollar, ooh advertisements in Manitowoc are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Manitowoc

Big and small

Wisconsin 4-week Median Advertising Cost of Bulletins Average Price: $2,925

Bulletins in Manitowoc

The largest outdoor media in Wisconsin, Bulletins prices start at $1,280 and go up to $5,028, depending on location.

Wisconsin OOH Average Price: $2,471

Digital Billboards in Manitowoc County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,500 up to $5,118 for premium Wisconsin outdoor ad space.

Advertising on Buses in WisconsinAverage Price: $549

Bus Panels in Manitowoc, WI

Bus panels come in 4 standard sizes, the smallest size costs $389 while the largest full side panel displays can cost as much as $654 every 4 weeks.

Wisconsin Advertising PostersAverage Price: $811

Posters Advertising in Manitowoc

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $615 while some locations can cost $978.

What did people do after seeing Manitowoc billboards?

We conducted an outdoor advertising survey throughout the major cities in Manitowoc County, WI. Conducted from Manitowoc to Two Rivers to Kiel to Newton to Cleveland, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,097 people in these Manitowoc cities about their own personal experiences with outdoor advertising.

Have you ever... ManitowocTwo RiversKielNewtonCleveland
Discussed billboard ads you've seen with friends or family 42% 41% 44% 30% 44%
Recommended the advertiser to others 3% 9% 12% 7% 6%
Attended a local event because of a billboard 16% 7% 7% 9% 5%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 18% 24% 13% 12% 11%
Made a purchase at the business advertised 20% 18% 13% 10% 15%
Watched event on television because of a billboard 17% 10% 12% 18% 17%
Tuned in to the radio station featured on a billboard 14% 8% 13% 16% 11%
Visited an advertiser website because of billboards 19% 19% 25% 20% 18%
Googled or otherwise searched online for more details about the message 12% 12% 10% 23% 11%
Googled or otherwise searched online for more details about the advertiser 14% 13% 13% 13% 14%
Accessed a coupon on a billboard from your mobile device 6% 9% 8% 7% 10%

The Wisconsin counties surrounding Manitowoc cover a lot of area as well. If you're exclusively seeking billboards in Manitowoc County, the cities of Two Rivers, Kiel, and Newton will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Manitowoc Billboards

How people FEEL about billboard advertising in Manitowoc County?

The table below represents responses to questions from 971 people about consumer attitudes towards outdoor advertisements in Manitowoc County, WI. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Wisconsin.

I feel that billboards ManitowocTwo RiversKielNewtonCleveland
Are a COOL way to advertise. 65% 65% 66% 67% 69%
Are a good way to LEARN about NEW BUSINESSES in the area 63% 63% 74% 63% 63%
Are a good way to LEARN about SALES and EVENTS 57% 63% 61% 58% 59%
Often catch my ATTENTION 83% 81% 71% 82% 74%
Advertisements on digital billboards stand out more than advertisements online. 70% 66% 71% 68% 68%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 42% 53% 46% 37% 48%
Make the city look more MODERN. 71% 70% 71% 63%
..Are visually APPEALING 75% 75% 76% 64% 65%
Are an effective way to alert the community about SEVERE WEATHER conditions. 81% 83% 78% 87% 79%
Are an effective way to alert the community about MISSING CHILDREN. 88% 91% 87% 86% 93%
Provide CURRENT and RELEVANT information. 82% 64% 80% 68% 76%