Out-of-Home Advertising in Sheboygan County, WI

Billboard advertising rentals in Sheboygan County including local market research. Detailed breakdowns of Sheboygan ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Sheboygan County. 

 Frequently Asked Questions 

Billboards in Sheboygan price out anywhere from $329 per 4 weeks for smaller posters to as much as $5,092 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Wisconsin billboards. Fabrication costs ~$850. If you rent a billboard in Sheboygan County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Sheboygan County ooh pricing

Take a look at our Sheboygan ooh market research by city below. Dollar for dollar, ooh advertisements in Sheboygan are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Sheboygan

Big and small

Wisconsin 4-week Median Advertising Cost of Bulletins Average Price: $2,628

Bulletins in Sheboygan

The largest outdoor media in Wisconsin, Bulletins prices start at $1,150 and go up to $4,517, depending on location.

Wisconsin OOH Average Price: $2,265

Digital Billboards in Sheboygan County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,375 up to $4,693 for premium Wisconsin outdoor ad space.

Advertising on Buses in WisconsinAverage Price: $500

Bus Panels in Sheboygan, WI

Bus panels come in 4 standard sizes, the smallest size costs $354 while the largest full side panel displays can cost as much as $596 every 4 weeks.

Wisconsin Advertising PostersAverage Price: $822

Posters Advertising in Sheboygan

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $624 while some locations can cost $991.

What did people do after seeing Sheboygan billboards?

We conducted an outdoor advertising survey throughout the major cities in Sheboygan County, WI. Conducted from Sheboygan to Plymouth to Sheboygan Falls to Oostburg to Kohler, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,000 people in these Sheboygan cities about their own personal experiences with outdoor advertising.

Have you ever... SheboyganPlymouthSheboygan FallsOostburgKohler
Discussed billboard ads you've seen with friends or family 27% 40% 39% 32% 34%
Recommended the advertiser to others 8% 6% 9% 6% 7%
Attended a local event because of a billboard 16% 9% 5% 7% 9%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 23% 31% 27% 27% 19%
Made a purchase at the business advertised 12% 10% 12% 12% 17%
Watched event on television because of a billboard 15% 10% 12% 16% 15%
Tuned in to the radio station featured on a billboard 11% 9% 16% 10% 15%
Visited an advertiser website because of billboards 16% 22% 17% 17% 18%
Googled or otherwise searched online for more details about the message 12% 20% 14% 12% 26%
Googled or otherwise searched online for more details about the advertiser 14% 17% 13% 14% 16%
Accessed a coupon on a billboard from your mobile device 10% 12% 12% 7% 9%

The Wisconsin counties surrounding Sheboygan cover a lot of area as well. If you're exclusively seeking billboards in Sheboygan County, the cities of Plymouth, Sheboygan Falls, and Oostburg will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Sheboygan Billboards

How people FEEL about billboard advertising in Sheboygan County?

The table below represents responses to questions from 890 people about consumer attitudes towards outdoor advertisements in Sheboygan County, WI. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Wisconsin.

I feel that billboards SheboyganPlymouthSheboygan FallsOostburgKohler
Are a COOL way to advertise. 65% 76% 65% 68% 78%
Are a good way to LEARN about NEW BUSINESSES in the area 65% 58% 62% 63% 75%
Are a good way to LEARN about SALES and EVENTS 64% 56% 59% 59% 69%
Often catch my ATTENTION 70% 68% 82% 82% 73%
Advertisements on digital billboards stand out more than advertisements online. 70% 65% 68% 76% 69%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 52% 43% 39% 35% 40%
Make the city look more MODERN. 68% 67% 70% 67%
..Are visually APPEALING 66% 67% 70% 71% 71%
Are an effective way to alert the community about SEVERE WEATHER conditions. 87% 89% 83% 81% 79%
Are an effective way to alert the community about MISSING CHILDREN. 90% 88% 89% 87% 89%
Provide CURRENT and RELEVANT information. 60% 83% 78% 73% 82%