Out-of-Home Advertising in Eau Claire County, WI

Billboard advertising rentals in Eau Claire County including local market research. Detailed breakdowns of Eau Claire ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Eau Claire County. 

 Frequently Asked Questions 

Billboards in Eau Claire price out anywhere from $367 per 4 weeks for smaller posters to as much as $5,692 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Wisconsin billboards. Fabrication costs ~$850. If you rent a billboard in Eau Claire County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Eau Claire County ooh pricing

Take a look at our Eau Claire ooh market research by city below. Dollar for dollar, ooh advertisements in Eau Claire are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Eau Claire

Big and small

Wisconsin 4-week Median Advertising Cost of Bulletins Average Price: $2,938

Bulletins in Eau Claire

The largest outdoor media in Wisconsin, Bulletins prices start at $1,285 and go up to $5,049, depending on location.

Wisconsin OOH Average Price: $2,310

Digital Billboards in Eau Claire County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,403 up to $4,786 for premium Wisconsin outdoor ad space.

Advertising on Buses in WisconsinAverage Price: $548

Bus Panels in Eau Claire, WI

Bus panels come in 4 standard sizes, the smallest size costs $388 while the largest full side panel displays can cost as much as $653 every 4 weeks.

Wisconsin Advertising PostersAverage Price: $796

Posters Advertising in Eau Claire

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $604 while some locations can cost $960.

What did people do after seeing Eau Claire billboards?

We conducted an outdoor advertising survey throughout the major cities in Eau Claire County, WI. Conducted from Eau Claire to Altoona to Augusta to Fall Creek to Fairchild, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,096 people in these Eau Claire cities about their own personal experiences with outdoor advertising.

Have you ever... Eau ClaireAltoonaAugustaFall CreekFairchild
Discussed billboard ads you've seen with friends or family 44% 43% 40% 44% 34%
Recommended the advertiser to others 6% 12% 11% 5% 6%
Attended a local event because of a billboard 12% 7% 13% 9% 15%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 31% 31% 19% 24% 20%
Made a purchase at the business advertised 12% 15% 19% 12% 16%
Watched event on television because of a billboard 17% 15% 10% 14% 18%
Tuned in to the radio station featured on a billboard 16% 13% 16% 20% 20%
Visited an advertiser website because of billboards 10% 25% 24% 17% 18%
Googled or otherwise searched online for more details about the message 14% 22% 23% 12% 26%
Googled or otherwise searched online for more details about the advertiser 17% 16% 16% 11% 17%
Accessed a coupon on a billboard from your mobile device 8% 5% 9% 7% 7%

The Wisconsin counties surrounding Eau Claire cover a lot of area as well. If you're exclusively seeking billboards in Eau Claire County, the cities of Altoona, Augusta, and Fall Creek will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Eau Claire Billboards

How people FEEL about billboard advertising in Eau Claire County?

The table below represents responses to questions from 908 people about consumer attitudes towards outdoor advertisements in Eau Claire County, WI. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Wisconsin.

I feel that billboards Eau ClaireAltoonaAugustaFall CreekFairchild
Are a COOL way to advertise. 73% 71% 76% 74% 76%
Are a good way to LEARN about NEW BUSINESSES in the area 61% 69% 65% 63% 72%
Are a good way to LEARN about SALES and EVENTS 58% 64% 52% 58% 69%
Often catch my ATTENTION 78% 82% 68% 72% 79%
Advertisements on digital billboards stand out more than advertisements online. 74% 76% 65% 66% 74%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 39% 43% 38% 47% 36%
Make the city look more MODERN. 74% 73% 63% 67%
..Are visually APPEALING 66% 75% 78% 66% 78%
Are an effective way to alert the community about SEVERE WEATHER conditions. 79% 77% 79% 88% 77%
Are an effective way to alert the community about MISSING CHILDREN. 87% 85% 90% 88% 90%
Provide CURRENT and RELEVANT information. 75% 83% 81% 72% 80%