Out-of-Home Advertising in Sangamon County, IL

Billboard advertising rentals in Sangamon County including local market research. Detailed breakdowns of Sangamon ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Sangamon County. 

 Frequently Asked Questions 

Billboards in Sangamon price out anywhere from $336 per 4 weeks for smaller posters to as much as $5,215 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Illinois billboards. Fabrication costs ~$850. If you rent a billboard in Sangamon County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Sangamon County ooh pricing

Take a look at our Sangamon ooh market research by city below. Dollar for dollar, ooh advertisements in Sangamon are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

We are a nationwide billboard rental provider:
* Tell us where and when you want to advertise
* We'll locate all available billboards and provide price quotes
* Choose the option that works for you.

outdoor advertising Sangamon

Big and small

Illinois 4-week Median Advertising Cost of Bulletins Average Price: $2,691

Bulletins in Sangamon

The largest outdoor media in Illinois, Bulletins prices start at $1,178 and go up to $4,626, depending on location.

Illinois OOH Average Price: $2,721

Digital Billboards in Sangamon County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,652 up to $5,636 for premium Illinois outdoor ad space.

Advertising on Buses in IllinoisAverage Price: $575

Bus Panels in Sangamon, IL

Bus panels come in 4 standard sizes, the smallest size costs $407 while the largest full side panel displays can cost as much as $685 every 4 weeks.

Illinois Advertising PostersAverage Price: $742

Posters Advertising in Sangamon

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $563 while some locations can cost $895.

What did people do after seeing Sangamon billboards?

We conducted an outdoor advertising survey throughout the major cities in Sangamon County, IL. Conducted from Springfield to Chatham to Auburn to Sherman to Rochester, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,149 people in these Sangamon cities about their own personal experiences with outdoor advertising.

Have you ever... SpringfieldChathamAuburnShermanRochester
Discussed billboard ads you've seen with friends or family 43% 40% 34% 40% 33%
Recommended the advertiser to others 8% 10% 11% 11% 3%
Attended a local event because of a billboard 10% 14% 5% 13% 16%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 13% 18% 28% 10% 26%
Made a purchase at the business advertised 19% 18% 18% 10% 19%
Watched event on television because of a billboard 10% 13% 16% 16% 18%
Tuned in to the radio station featured on a billboard 20% 16% 19% 15% 11%
Visited an advertiser website because of billboards 19% 10% 18% 25% 13%
Googled or otherwise searched online for more details about the message 12% 17% 23% 23% 18%
Googled or otherwise searched online for more details about the advertiser 12% 15% 16% 17% 13%
Accessed a coupon on a billboard from your mobile device 9% 8% 10% 9% 9%

The Illinois counties surrounding Sangamon cover a lot of area as well. If you're exclusively seeking billboards in Sangamon County, the cities of Chatham, Auburn, and Sherman will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Sangamon Billboards

How people FEEL about billboard advertising in Sangamon County?

The table below represents responses to questions from 1,069 people about consumer attitudes towards outdoor advertisements in Sangamon County, IL. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Illinois.

I feel that billboards SpringfieldChathamAuburnShermanRochester
Are a COOL way to advertise. 69% 69% 77% 79% 73%
Are a good way to LEARN about NEW BUSINESSES in the area 59% 69% 68% 62% 75%
Are a good way to LEARN about SALES and EVENTS 60% 68% 66% 62% 64%
Often catch my ATTENTION 68% 69% 73% 82% 78%
Advertisements on digital billboards stand out more than advertisements online. 68% 73% 69% 69% 67%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 46% 43% 54% 39% 41%
Make the city look more MODERN. 67% 68% 74% 69%
..Are visually APPEALING 75% 64% 73% 69% 78%
Are an effective way to alert the community about SEVERE WEATHER conditions. 77% 85% 88% 78% 84%
Are an effective way to alert the community about MISSING CHILDREN. 89% 93% 87% 89% 84%
Provide CURRENT and RELEVANT information. 80% 85% 74% 69% 72%