Out-of-Home Advertising in Morgan County, IL

Billboard advertising rentals in Morgan County including local market research. Detailed breakdowns of Morgan ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Morgan County. 

 Frequently Asked Questions 

Billboards in Morgan price out anywhere from $340 per 4 weeks for smaller posters to as much as $5,269 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Illinois billboards. Fabrication costs ~$850. If you rent a billboard in Morgan County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Morgan County ooh pricing

Take a look at our Morgan ooh market research by city below. Dollar for dollar, ooh advertisements in Morgan are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Morgan

Big and small

Illinois 4-week Median Advertising Cost of Bulletins Average Price: $2,720

Bulletins in Morgan

The largest outdoor media in Illinois, Bulletins prices start at $1,190 and go up to $4,674, depending on location.

Illinois OOH Average Price: $2,676

Digital Billboards in Morgan County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,625 up to $5,543 for premium Illinois outdoor ad space.

Advertising on Buses in IllinoisAverage Price: $565

Bus Panels in Morgan, IL

Bus panels come in 4 standard sizes, the smallest size costs $400 while the largest full side panel displays can cost as much as $673 every 4 weeks.

Illinois Advertising PostersAverage Price: $749

Posters Advertising in Morgan

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $568 while some locations can cost $903.

What did people do after seeing Morgan billboards?

We conducted an outdoor advertising survey throughout the major cities in Morgan County, IL. Conducted from Jacksonville to Waverly to Meredosia to Franklin to Murrayville, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,130 people in these Morgan cities about their own personal experiences with outdoor advertising.

Have you ever... JacksonvilleWaverlyMeredosiaFranklinMurrayville
Discussed billboard ads you've seen with friends or family 30% 31% 38% 34% 36%
Recommended the advertiser to others 9% 5% 4% 9% 4%
Attended a local event because of a billboard 13% 6% 6% 14% 16%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 31% 10% 21% 14% 24%
Made a purchase at the business advertised 21% 21% 12% 13% 19%
Watched event on television because of a billboard 12% 14% 10% 12% 10%
Tuned in to the radio station featured on a billboard 20% 11% 9% 20% 10%
Visited an advertiser website because of billboards 13% 17% 25% 15% 12%
Googled or otherwise searched online for more details about the message 25% 15% 20% 21% 21%
Googled or otherwise searched online for more details about the advertiser 14% 16% 17% 15% 19%
Accessed a coupon on a billboard from your mobile device 12% 9% 7% 12% 11%

The Illinois counties surrounding Morgan cover a lot of area as well. If you're exclusively seeking billboards in Morgan County, the cities of Waverly, Meredosia, and Franklin will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Morgan Billboards

How people FEEL about billboard advertising in Morgan County?

The table below represents responses to questions from 1,051 people about consumer attitudes towards outdoor advertisements in Morgan County, IL. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Illinois.

I feel that billboards JacksonvilleWaverlyMeredosiaFranklinMurrayville
Are a COOL way to advertise. 66% 69% 77% 74% 70%
Are a good way to LEARN about NEW BUSINESSES in the area 63% 58% 69% 58% 59%
Are a good way to LEARN about SALES and EVENTS 55% 62% 56% 67% 56%
Often catch my ATTENTION 68% 72% 78% 75% 75%
Advertisements on digital billboards stand out more than advertisements online. 74% 75% 72% 66% 65%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 45% 51% 54% 44% 49%
Make the city look more MODERN. 63% 62% 64% 72%
..Are visually APPEALING 75% 68% 76% 65% 62%
Are an effective way to alert the community about SEVERE WEATHER conditions. 86% 77% 78% 81% 85%
Are an effective way to alert the community about MISSING CHILDREN. 88% 88% 93% 93% 90%
Provide CURRENT and RELEVANT information. 80% 83% 78% 72% 77%