Out-of-Home Advertising in Champaign County, IL

Billboard advertising rentals in Champaign County including local market research. Detailed breakdowns of Champaign ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Champaign County. 

 Frequently Asked Questions 

Billboards in Champaign price out anywhere from $342 per 4 weeks for smaller posters to as much as $5,300 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Illinois billboards. Fabrication costs ~$850. If you rent a billboard in Champaign County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Champaign County ooh pricing

Take a look at our Champaign ooh market research by city below. Dollar for dollar, ooh advertisements in Champaign are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Champaign

Big and small

Illinois 4-week Median Advertising Cost of Bulletins Average Price: $2,736

Bulletins in Champaign

The largest outdoor media in Illinois, Bulletins prices start at $1,197 and go up to $4,702, depending on location.

Illinois OOH Average Price: $2,657

Digital Billboards in Champaign County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,613 up to $5,504 for premium Illinois outdoor ad space.

Advertising on Buses in IllinoisAverage Price: $490

Bus Panels in Champaign, IL

Bus panels come in 4 standard sizes, the smallest size costs $347 while the largest full side panel displays can cost as much as $584 every 4 weeks.

Illinois Advertising PostersAverage Price: $813

Posters Advertising in Champaign

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $617 while some locations can cost $981.

What did people do after seeing Champaign billboards?

We conducted an outdoor advertising survey throughout the major cities in Champaign County, IL. Conducted from Champaign to Urbana to Rantoul to Mahomet to Savoy, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 980 people in these Champaign cities about their own personal experiences with outdoor advertising.

Have you ever... ChampaignUrbanaRantoulMahometSavoy
Discussed billboard ads you've seen with friends or family 34% 29% 26% 44% 45%
Recommended the advertiser to others 3% 5% 5% 5% 12%
Attended a local event because of a billboard 6% 11% 7% 7% 10%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 21% 29% 19% 16% 30%
Made a purchase at the business advertised 14% 16% 18% 20% 12%
Watched event on television because of a billboard 13% 14% 13% 12% 10%
Tuned in to the radio station featured on a billboard 6% 20% 19% 5% 5%
Visited an advertiser website because of billboards 17% 13% 25% 20% 13%
Googled or otherwise searched online for more details about the message 17% 17% 23% 22% 13%
Googled or otherwise searched online for more details about the advertiser 16% 19% 19% 18% 17%
Accessed a coupon on a billboard from your mobile device 11% 6% 12% 7% 7%

The Illinois counties surrounding Champaign cover a lot of area as well. If you're exclusively seeking billboards in Champaign County, the cities of Urbana, Rantoul, and Mahomet will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Champaign Billboards

How people FEEL about billboard advertising in Champaign County?

The table below represents responses to questions from 1,044 people about consumer attitudes towards outdoor advertisements in Champaign County, IL. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Illinois.

I feel that billboards ChampaignUrbanaRantoulMahometSavoy
Are a COOL way to advertise. 73% 65% 69% 69% 67%
Are a good way to LEARN about NEW BUSINESSES in the area 64% 68% 74% 61% 70%
Are a good way to LEARN about SALES and EVENTS 56% 69% 63% 55% 59%
Often catch my ATTENTION 79% 69% 68% 81% 75%
Advertisements on digital billboards stand out more than advertisements online. 65% 67% 67% 69% 65%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 36% 44% 42% 43% 41%
Make the city look more MODERN. 67% 73% 70% 74%
..Are visually APPEALING 77% 77% 74% 78% 65%
Are an effective way to alert the community about SEVERE WEATHER conditions. 90% 82% 87% 77% 86%
Are an effective way to alert the community about MISSING CHILDREN. 92% 86% 87% 91% 85%
Provide CURRENT and RELEVANT information. 81% 78% 71% 79% 64%