Out-of-Home Advertising in Effingham County, IL

Billboard advertising rentals in Effingham County including local market research. Detailed breakdowns of Effingham ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Effingham County. 

 Frequently Asked Questions 

Billboards in Effingham price out anywhere from $395 per 4 weeks for smaller posters to as much as $6,125 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Illinois billboards. Fabrication costs ~$850. If you rent a billboard in Effingham County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Effingham County ooh pricing

Take a look at our Effingham ooh market research by city below. Dollar for dollar, ooh advertisements in Effingham are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Effingham

Big and small

Illinois 4-week Median Advertising Cost of Bulletins Average Price: $3,161

Bulletins in Effingham

The largest outdoor media in Illinois, Bulletins prices start at $1,383 and go up to $5,434, depending on location.

Illinois OOH Average Price: $2,277

Digital Billboards in Effingham County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,383 up to $4,717 for premium Illinois outdoor ad space.

Advertising on Buses in IllinoisAverage Price: $547

Bus Panels in Effingham, IL

Bus panels come in 4 standard sizes, the smallest size costs $387 while the largest full side panel displays can cost as much as $652 every 4 weeks.

Illinois Advertising PostersAverage Price: $810

Posters Advertising in Effingham

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $615 while some locations can cost $977.

What did people do after seeing Effingham billboards?

We conducted an outdoor advertising survey throughout the major cities in Effingham County, IL. Conducted from Effingham to Altamont to Teutopolis to Watson to Dieterich, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,094 people in these Effingham cities about their own personal experiences with outdoor advertising.

Have you ever... EffinghamAltamontTeutopolisWatsonDieterich
Discussed billboard ads you've seen with friends or family 42% 36% 36% 40% 38%
Recommended the advertiser to others 12% 5% 7% 9% 12%
Attended a local event because of a billboard 11% 7% 14% 5% 16%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 21% 20% 10% 30% 30%
Made a purchase at the business advertised 21% 12% 20% 11% 21%
Watched event on television because of a billboard 12% 12% 16% 18% 14%
Tuned in to the radio station featured on a billboard 9% 11% 8% 10% 13%
Visited an advertiser website because of billboards 25% 14% 15% 11% 18%
Googled or otherwise searched online for more details about the message 20% 14% 19% 16% 14%
Googled or otherwise searched online for more details about the advertiser 15% 14% 12% 11% 13%
Accessed a coupon on a billboard from your mobile device 6% 11% 5% 8% 7%

The Illinois counties surrounding Effingham cover a lot of area as well. If you're exclusively seeking billboards in Effingham County, the cities of Altamont, Teutopolis, and Watson will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Effingham Billboards

How people FEEL about billboard advertising in Effingham County?

The table below represents responses to questions from 895 people about consumer attitudes towards outdoor advertisements in Effingham County, IL. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Illinois.

I feel that billboards EffinghamAltamontTeutopolisWatsonDieterich
Are a COOL way to advertise. 65% 69% 78% 68% 71%
Are a good way to LEARN about NEW BUSINESSES in the area 60% 62% 68% 55% 61%
Are a good way to LEARN about SALES and EVENTS 56% 62% 69% 69% 64%
Often catch my ATTENTION 76% 84% 74% 75% 79%
Advertisements on digital billboards stand out more than advertisements online. 74% 72% 73% 76% 76%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 51% 49% 39% 43% 49%
Make the city look more MODERN. 74% 73% 63% 65%
..Are visually APPEALING 68% 65% 65% 66% 64%
Are an effective way to alert the community about SEVERE WEATHER conditions. 82% 86% 83% 83% 82%
Are an effective way to alert the community about MISSING CHILDREN. 92% 85% 85% 90% 93%
Provide CURRENT and RELEVANT information. 76% 69% 65% 61% 62%