Out-of-Home Advertising in Orange County, NY

Billboard advertising rentals in Orange County including local market research. Detailed breakdowns of Orange ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Orange County. 

 Frequently Asked Questions 

Billboards in Orange price out anywhere from $353 per 4 weeks for smaller posters to as much as $5,477 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static New York billboards. Fabrication costs ~$850. If you rent a billboard in Orange County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Orange County ooh pricing

Take a look at our Orange ooh market research by city below. Dollar for dollar, ooh advertisements in Orange are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Orange

Big and small

New York 4-week Median Advertising Cost of Bulletins Average Price: $2,827

Bulletins in Orange

The largest outdoor media in New York, Bulletins prices start at $1,237 and go up to $4,858, depending on location.

New York OOH Average Price: $2,580

Digital Billboards in Orange County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,566 up to $5,344 for premium New York outdoor ad space.

Advertising on Buses in New YorkAverage Price: $497

Bus Panels in Orange, NY

Bus panels come in 4 standard sizes, the smallest size costs $352 while the largest full side panel displays can cost as much as $592 every 4 weeks.

New York Advertising PostersAverage Price: $689

Posters Advertising in Orange

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $523 while some locations can cost $831.

What did people do after seeing Orange billboards?

We conducted an outdoor advertising survey throughout the major cities in Orange County, NY. Conducted from Monroe to Warwick to Newburgh to Middletown to New Windsor, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 994 people in these Orange cities about their own personal experiences with outdoor advertising.

Have you ever... MonroeWarwickNewburghMiddletownNew Windsor
Discussed billboard ads you've seen with friends or family 32% 29% 40% 38% 31%
Recommended the advertiser to others 3% 8% 10% 7% 7%
Attended a local event because of a billboard 9% 15% 10% 12% 9%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 28% 13% 15% 22% 21%
Made a purchase at the business advertised 16% 12% 15% 14% 13%
Watched event on television because of a billboard 11% 14% 13% 17% 17%
Tuned in to the radio station featured on a billboard 13% 10% 18% 17% 10%
Visited an advertiser website because of billboards 19% 18% 15% 22% 19%
Googled or otherwise searched online for more details about the message 24% 12% 21% 21% 23%
Googled or otherwise searched online for more details about the advertiser 19% 18% 12% 17% 18%
Accessed a coupon on a billboard from your mobile device 12% 8% 11% 9% 12%

The New York counties surrounding Orange cover a lot of area as well. If you're exclusively seeking billboards in Orange County, the cities of Warwick, Newburgh, and Middletown will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Orange Billboards

How people FEEL about billboard advertising in Orange County?

The table below represents responses to questions from 1,014 people about consumer attitudes towards outdoor advertisements in Orange County, NY. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in New York.

I feel that billboards MonroeWarwickNewburghMiddletownNew Windsor
Are a COOL way to advertise. 78% 71% 70% 75% 78%
Are a good way to LEARN about NEW BUSINESSES in the area 55% 65% 59% 71% 68%
Are a good way to LEARN about SALES and EVENTS 65% 58% 60% 64% 55%
Often catch my ATTENTION 85% 69% 81% 79% 71%
Advertisements on digital billboards stand out more than advertisements online. 76% 73% 69% 66% 71%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 43% 50% 50% 40% 51%
Make the city look more MODERN. 66% 69% 66% 73%
..Are visually APPEALING 75% 61% 73% 74% 65%
Are an effective way to alert the community about SEVERE WEATHER conditions. 88% 82% 86% 77% 79%
Are an effective way to alert the community about MISSING CHILDREN. 85% 89% 88% 87% 92%
Provide CURRENT and RELEVANT information. 61% 69% 65% 71% 71%