Out-of-Home Advertising in Raleigh County, WV

Billboard advertising rentals in Raleigh County including local market research. Detailed breakdowns of Raleigh ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Raleigh County. 

 Frequently Asked Questions 

Billboards in Raleigh price out anywhere from $344 per 4 weeks for smaller posters to as much as $5,330 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static West Virginia billboards. Fabrication costs ~$850. If you rent a billboard in Raleigh County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Raleigh County ooh pricing

Take a look at our Raleigh ooh market research by city below. Dollar for dollar, ooh advertisements in Raleigh are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Raleigh

Big and small

West Virginia 4-week Median Advertising Cost of Bulletins Average Price: $2,751

Bulletins in Raleigh

The largest outdoor media in West Virginia, Bulletins prices start at $1,204 and go up to $4,729, depending on location.

West Virginia OOH Average Price: $2,499

Digital Billboards in Raleigh County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,517 up to $5,177 for premium West Virginia outdoor ad space.

Advertising on Buses in West VirginiaAverage Price: $575

Bus Panels in Raleigh, WV

Bus panels come in 4 standard sizes, the smallest size costs $407 while the largest full side panel displays can cost as much as $685 every 4 weeks.

West Virginia Advertising PostersAverage Price: $732

Posters Advertising in Raleigh

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $556 while some locations can cost $883.

What did people do after seeing Raleigh billboards?

We conducted an outdoor advertising survey throughout the major cities in Raleigh County, WV. Conducted from Beckley to Beaver to Coal City to Daniels to Naoma, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,149 people in these Raleigh cities about their own personal experiences with outdoor advertising.

Have you ever... BeckleyBeaverCoal CityDanielsNaoma
Discussed billboard ads you've seen with friends or family 45% 45% 41% 28% 33%
Recommended the advertiser to others 8% 8% 11% 8% 4%
Attended a local event because of a billboard 14% 11% 13% 9% 12%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 17% 15% 20% 22% 30%
Made a purchase at the business advertised 15% 13% 11% 10% 13%
Watched event on television because of a billboard 13% 11% 16% 16% 12%
Tuned in to the radio station featured on a billboard 8% 8% 19% 11% 18%
Visited an advertiser website because of billboards 20% 12% 21% 13% 13%
Googled or otherwise searched online for more details about the message 17% 12% 24% 12% 27%
Googled or otherwise searched online for more details about the advertiser 11% 16% 19% 11% 18%
Accessed a coupon on a billboard from your mobile device 6% 8% 8% 9% 5%

The West Virginia counties surrounding Raleigh cover a lot of area as well. If you're exclusively seeking billboards in Raleigh County, the cities of Beaver, Coal City, and Daniels will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Raleigh Billboards

How people FEEL about billboard advertising in Raleigh County?

The table below represents responses to questions from 982 people about consumer attitudes towards outdoor advertisements in Raleigh County, WV. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in West Virginia.

I feel that billboards BeckleyBeaverCoal CityDanielsNaoma
Are a COOL way to advertise. 76% 69% 66% 73% 78%
Are a good way to LEARN about NEW BUSINESSES in the area 56% 55% 74% 58% 56%
Are a good way to LEARN about SALES and EVENTS 56% 57% 65% 65% 63%
Often catch my ATTENTION 70% 77% 74% 78% 72%
Advertisements on digital billboards stand out more than advertisements online. 65% 75% 76% 66% 75%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 51% 50% 36% 49% 38%
Make the city look more MODERN. 74% 74% 74% 65%
..Are visually APPEALING 66% 78% 61% 66% 77%
Are an effective way to alert the community about SEVERE WEATHER conditions. 89% 87% 87% 81% 79%
Are an effective way to alert the community about MISSING CHILDREN. 92% 85% 89% 93% 85%
Provide CURRENT and RELEVANT information. 73% 84% 70% 85% 79%