Out-of-Home Advertising in Boone County, WV

Billboard advertising rentals in Boone County including local market research. Detailed breakdowns of Boone ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Boone County. 

 Frequently Asked Questions 

Billboards in Boone price out anywhere from $389 per 4 weeks for smaller posters to as much as $6,022 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static West Virginia billboards. Fabrication costs ~$850. If you rent a billboard in Boone County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Boone County ooh pricing

Take a look at our Boone ooh market research by city below. Dollar for dollar, ooh advertisements in Boone are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Boone

Big and small

West Virginia 4-week Median Advertising Cost of Bulletins Average Price: $3,108

Bulletins in Boone

The largest outdoor media in West Virginia, Bulletins prices start at $1,360 and go up to $5,342, depending on location.

West Virginia OOH Average Price: $2,670

Digital Billboards in Boone County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,621 up to $5,530 for premium West Virginia outdoor ad space.

Advertising on Buses in West VirginiaAverage Price: $510

Bus Panels in Boone, WV

Bus panels come in 4 standard sizes, the smallest size costs $361 while the largest full side panel displays can cost as much as $608 every 4 weeks.

West Virginia Advertising PostersAverage Price: $835

Posters Advertising in Boone

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $634 while some locations can cost $1,007.

What did people do after seeing Boone billboards?

We conducted an outdoor advertising survey throughout the major cities in Boone County, WV. Conducted from Seth to Madison to Ashford to Julian to Wharton, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,020 people in these Boone cities about their own personal experiences with outdoor advertising.

Have you ever... SethMadisonAshfordJulianWharton
Discussed billboard ads you've seen with friends or family 29% 29% 39% 27% 37%
Recommended the advertiser to others 10% 5% 3% 5% 7%
Attended a local event because of a billboard 13% 8% 14% 13% 15%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 26% 11% 17% 25% 17%
Made a purchase at the business advertised 19% 12% 17% 19% 16%
Watched event on television because of a billboard 11% 18% 11% 18% 11%
Tuned in to the radio station featured on a billboard 8% 17% 13% 8% 19%
Visited an advertiser website because of billboards 19% 25% 14% 23% 21%
Googled or otherwise searched online for more details about the message 11% 27% 26% 10% 21%
Googled or otherwise searched online for more details about the advertiser 18% 17% 11% 12% 15%
Accessed a coupon on a billboard from your mobile device 5% 12% 12% 8% 11%

The West Virginia counties surrounding Boone cover a lot of area as well. If you're exclusively seeking billboards in Boone County, the cities of Madison, Ashford, and Julian will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Boone Billboards

How people FEEL about billboard advertising in Boone County?

The table below represents responses to questions from 1,049 people about consumer attitudes towards outdoor advertisements in Boone County, WV. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in West Virginia.

I feel that billboards SethMadisonAshfordJulianWharton
Are a COOL way to advertise. 71% 71% 75% 67% 69%
Are a good way to LEARN about NEW BUSINESSES in the area 55% 60% 73% 62% 67%
Are a good way to LEARN about SALES and EVENTS 54% 64% 60% 64% 60%
Often catch my ATTENTION 68% 79% 75% 68% 75%
Advertisements on digital billboards stand out more than advertisements online. 72% 74% 71% 75% 70%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 52% 45% 36% 35% 38%
Make the city look more MODERN. 62% 64% 64% 62%
..Are visually APPEALING 74% 76% 65% 67% 70%
Are an effective way to alert the community about SEVERE WEATHER conditions. 88% 83% 77% 83% 85%
Are an effective way to alert the community about MISSING CHILDREN. 90% 84% 91% 86% 89%
Provide CURRENT and RELEVANT information. 67% 80% 67% 83% 63%