Out-of-Home Advertising in Owyhee County, ID

Billboard advertising rentals in Owyhee County including local market research. Detailed breakdowns of Owyhee ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Owyhee County. 

 Frequently Asked Questions 

Billboards in Owyhee price out anywhere from $324 per 4 weeks for smaller posters to as much as $5,026 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Idaho billboards. Fabrication costs ~$850. If you rent a billboard in Owyhee County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Owyhee County ooh pricing

Take a look at our Owyhee ooh market research by city below. Dollar for dollar, ooh advertisements in Owyhee are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Owyhee

Big and small

Idaho 4-week Median Advertising Cost of Bulletins Average Price: $2,594

Bulletins in Owyhee

The largest outdoor media in Idaho, Bulletins prices start at $1,135 and go up to $4,459, depending on location.

Idaho OOH Average Price: $2,685

Digital Billboards in Owyhee County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,630 up to $5,561 for premium Idaho outdoor ad space.

Advertising on Buses in IdahoAverage Price: $545

Bus Panels in Owyhee, ID

Bus panels come in 4 standard sizes, the smallest size costs $386 while the largest full side panel displays can cost as much as $650 every 4 weeks.

Idaho Advertising PostersAverage Price: $817

Posters Advertising in Owyhee

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $620 while some locations can cost $985.

What did people do after seeing Owyhee billboards?

We conducted an outdoor advertising survey throughout the major cities in Owyhee County, ID. Conducted from Bruneau to Homedale to Murphy to Marsing to Grand View, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,090 people in these Owyhee cities about their own personal experiences with outdoor advertising.

Have you ever... BruneauHomedaleMurphyMarsingGrand View
Discussed billboard ads you've seen with friends or family 42% 28% 41% 41% 40%
Recommended the advertiser to others 6% 11% 4% 9% 6%
Attended a local event because of a billboard 8% 10% 15% 11% 11%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 15% 24% 23% 22% 11%
Made a purchase at the business advertised 17% 21% 20% 12% 16%
Watched event on television because of a billboard 11% 13% 14% 11% 15%
Tuned in to the radio station featured on a billboard 13% 18% 15% 5% 8%
Visited an advertiser website because of billboards 14% 19% 12% 12% 21%
Googled or otherwise searched online for more details about the message 16% 10% 18% 10% 25%
Googled or otherwise searched online for more details about the advertiser 13% 16% 17% 18% 11%
Accessed a coupon on a billboard from your mobile device 12% 7% 10% 7% 11%

The Idaho counties surrounding Owyhee cover a lot of area as well. If you're exclusively seeking billboards in Owyhee County, the cities of Homedale, Murphy, and Marsing will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Owyhee Billboards

How people FEEL about billboard advertising in Owyhee County?

The table below represents responses to questions from 1,055 people about consumer attitudes towards outdoor advertisements in Owyhee County, ID. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Idaho.

I feel that billboards BruneauHomedaleMurphyMarsingGrand View
Are a COOL way to advertise. 75% 69% 72% 70% 69%
Are a good way to LEARN about NEW BUSINESSES in the area 61% 59% 71% 73% 65%
Are a good way to LEARN about SALES and EVENTS 62% 54% 54% 66% 65%
Often catch my ATTENTION 82% 71% 76% 70% 70%
Advertisements on digital billboards stand out more than advertisements online. 68% 72% 69% 72% 68%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 51% 49% 38% 38% 52%
Make the city look more MODERN. 72% 65% 68% 63%
..Are visually APPEALING 77% 66% 70% 76% 74%
Are an effective way to alert the community about SEVERE WEATHER conditions. 78% 88% 77% 87% 90%
Are an effective way to alert the community about MISSING CHILDREN. 89% 87% 86% 85% 93%
Provide CURRENT and RELEVANT information. 68% 62% 81% 63% 71%