Out-of-Home Advertising in Custer County, ID

Billboard advertising rentals in Custer County including local market research. Detailed breakdowns of Custer ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Custer County. 

 Frequently Asked Questions 

Billboards in Custer price out anywhere from $346 per 4 weeks for smaller posters to as much as $5,367 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Idaho billboards. Fabrication costs ~$850. If you rent a billboard in Custer County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Custer County ooh pricing

Take a look at our Custer ooh market research by city below. Dollar for dollar, ooh advertisements in Custer are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Custer

Big and small

Idaho 4-week Median Advertising Cost of Bulletins Average Price: $2,770

Bulletins in Custer

The largest outdoor media in Idaho, Bulletins prices start at $1,212 and go up to $4,761, depending on location.

Idaho OOH Average Price: $2,557

Digital Billboards in Custer County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,553 up to $5,297 for premium Idaho outdoor ad space.

Advertising on Buses in IdahoAverage Price: $547

Bus Panels in Custer, ID

Bus panels come in 4 standard sizes, the smallest size costs $387 while the largest full side panel displays can cost as much as $652 every 4 weeks.

Idaho Advertising PostersAverage Price: $685

Posters Advertising in Custer

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $520 while some locations can cost $826.

What did people do after seeing Custer billboards?

We conducted an outdoor advertising survey throughout the major cities in Custer County, ID. Conducted from Challis to Mackay to Ellis to Stanley to Clayton, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,094 people in these Custer cities about their own personal experiences with outdoor advertising.

Have you ever... ChallisMackayEllisStanleyClayton
Discussed billboard ads you've seen with friends or family 33% 26% 37% 44% 44%
Recommended the advertiser to others 5% 11% 11% 6% 8%
Attended a local event because of a billboard 12% 11% 15% 6% 10%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 23% 26% 26% 16% 23%
Made a purchase at the business advertised 21% 21% 17% 18% 19%
Watched event on television because of a billboard 13% 14% 10% 17% 13%
Tuned in to the radio station featured on a billboard 8% 11% 13% 13% 6%
Visited an advertiser website because of billboards 24% 18% 20% 13% 15%
Googled or otherwise searched online for more details about the message 13% 11% 22% 17% 15%
Googled or otherwise searched online for more details about the advertiser 12% 11% 12% 19% 11%
Accessed a coupon on a billboard from your mobile device 12% 11% 9% 8% 5%

The Idaho counties surrounding Custer cover a lot of area as well. If you're exclusively seeking billboards in Custer County, the cities of Mackay, Ellis, and Stanley will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Custer Billboards

How people FEEL about billboard advertising in Custer County?

The table below represents responses to questions from 1,005 people about consumer attitudes towards outdoor advertisements in Custer County, ID. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Idaho.

I feel that billboards ChallisMackayEllisStanleyClayton
Are a COOL way to advertise. 73% 66% 69% 68% 73%
Are a good way to LEARN about NEW BUSINESSES in the area 69% 60% 69% 58% 60%
Are a good way to LEARN about SALES and EVENTS 68% 54% 66% 55% 58%
Often catch my ATTENTION 80% 82% 73% 79% 70%
Advertisements on digital billboards stand out more than advertisements online. 70% 71% 75% 75% 75%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 43% 44% 37% 53% %
Make the city look more MODERN. 69% 69% 71% 70%
..Are visually APPEALING 78% 73% 62% 64% %
Are an effective way to alert the community about SEVERE WEATHER conditions. 79% 77% 78% 90% 84%
Are an effective way to alert the community about MISSING CHILDREN. 88% 87% 93% 88% 89%
Provide CURRENT and RELEVANT information. 76% 77% 69% 63% 61%