Out-of-Home Advertising in Gooding County, ID

Billboard advertising rentals in Gooding County including local market research. Detailed breakdowns of Gooding ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Gooding County. 

 Frequently Asked Questions 

Billboards in Gooding price out anywhere from $379 per 4 weeks for smaller posters to as much as $5,882 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Idaho billboards. Fabrication costs ~$850. If you rent a billboard in Gooding County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Gooding County ooh pricing

Take a look at our Gooding ooh market research by city below. Dollar for dollar, ooh advertisements in Gooding are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Gooding

Big and small

Idaho 4-week Median Advertising Cost of Bulletins Average Price: $3,036

Bulletins in Gooding

The largest outdoor media in Idaho, Bulletins prices start at $1,328 and go up to $5,218, depending on location.

Idaho OOH Digital BillboardsAverage Price: $2,507

Digital Billboards in Gooding County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,522 up to $5,192 for premium Idaho outdoor ad space.

Advertising on Buses in IdahoAverage Price: $494

Bus Panels in Gooding, ID

Bus panels come in 4 standard sizes, the smallest size costs $350 while the largest full side panel displays can cost as much as $589 every 4 weeks.

Idaho Advertising PostersAverage Price: $826

Posters Advertising in Gooding

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $627 while some locations can cost $996.

What did people do after seeing Gooding billboards?

We conducted an outdoor advertising survey throughout the major cities in Gooding County, ID. Conducted from Gooding to Wendell to Hagerman to Bliss to Boise City, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 988 people in these Gooding cities about their own personal experiences with outdoor advertising.

Have you ever... GoodingWendellHagermanBlissBoise City
Discussed billboard ads you've seen with friends or family 40% 36% 34% 38% 30%
Recommended the advertiser to others 10% 12% 8% 11% 9%
Attended a local event because of a billboard 8% 16% 15% 8% 11%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 13% 29% 23% 13% 19%
Made a purchase at the business advertised 16% 11% 10% 14% 19%
Watched event on television because of a billboard 12% 10% 10% 16% 16%
Tuned in to the radio station featured on a billboard 7% 20% 19% 16% 18%
Visited an advertiser website because of billboards 16% 24% 12% 22% 23%
Googled or otherwise searched online for more details about the message 13% 16% 12% 15% 13%
Googled or otherwise searched online for more details about the advertiser 18% 19% 12% 16% 15%
Accessed a coupon on a billboard from your mobile device 6% 12% 7% 10% 12%

The Idaho counties surrounding Gooding cover a lot of area as well. If you're exclusively seeking billboards in Gooding County, the cities of Wendell, Hagerman, and Bliss will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Gooding Billboards

How people FEEL about billboard advertising in Gooding County?

The table below represents responses to questions from 985 people about consumer attitudes towards outdoor advertisements in Gooding County, ID. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Idaho.

I feel that billboards... GoodingWendellHagermanBlissBoise City
Are a COOL way to advertise. 76% 73% 79% 70% 76%
Are a good way to LEARN about NEW BUSINESSES in the area 75% 70% 71% 72% 67%
Are a good way to LEARN about SALES and EVENTS 65% 55% 56% 56% 64%
Often catch my ATTENTION 71% 74% 72% 71% 85%
Advertisements on digital billboards stand out more than advertisements online. 72% 65% 76% 71% 71%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 39% 52% 49% 48% 40%
Make the city look more MODERN. 73% 63% 62% 68%
..Are visually APPEALING 61% 77% 66% 62% 74%
Are an effective way to alert the community about SEVERE WEATHER conditions. 85% 77% 85% 82% 85%
Are an effective way to alert the community about MISSING CHILDREN. 88% 85% 84% 86% 93%
Provide CURRENT and RELEVANT information. 75% 68% 75% 71% 72%