Out-of-Home Advertising in Bingham County, ID

Billboard advertising rentals in Bingham County including local market research. Detailed breakdowns of Bingham ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Bingham County. 

 Frequently Asked Questions 

Billboards in Bingham price out anywhere from $387 per 4 weeks for smaller posters to as much as $5,994 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Idaho billboards. Fabrication costs ~$850. If you rent a billboard in Bingham County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Bingham County ooh pricing

Take a look at our Bingham ooh market research by city below. Dollar for dollar, ooh advertisements in Bingham are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Bingham

Big and small

Idaho 4-week Median Advertising Cost of Bulletins Average Price: $3,094

Bulletins in Bingham

The largest outdoor media in Idaho, Bulletins prices start at $1,353 and go up to $5,317, depending on location.

Idaho OOH Average Price: $2,662

Digital Billboards in Bingham County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,617 up to $5,515 for premium Idaho outdoor ad space.

Advertising on Buses in IdahoAverage Price: $500

Bus Panels in Bingham, ID

Bus panels come in 4 standard sizes, the smallest size costs $354 while the largest full side panel displays can cost as much as $595 every 4 weeks.

Idaho Advertising PostersAverage Price: $765

Posters Advertising in Bingham

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $581 while some locations can cost $923.

What did people do after seeing Bingham billboards?

We conducted an outdoor advertising survey throughout the major cities in Bingham County, ID. Conducted from Blackfoot to Shelley to Fort Hall to Aberdeen to Pingree, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 999 people in these Bingham cities about their own personal experiences with outdoor advertising.

Have you ever... BlackfootShelleyFort HallAberdeenPingree
Discussed billboard ads you've seen with friends or family 31% 43% 36% 43% 41%
Recommended the advertiser to others 9% 3% 6% 9% 4%
Attended a local event because of a billboard 5% 6% 9% 9% 14%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 16% 29% 29% 15% 18%
Made a purchase at the business advertised 16% 13% 14% 20% 10%
Watched event on television because of a billboard 13% 14% 14% 10% 18%
Tuned in to the radio station featured on a billboard 8% 14% 19% 9% 10%
Visited an advertiser website because of billboards 21% 20% 10% 19% 15%
Googled or otherwise searched online for more details about the message 25% 15% 11% 18% 14%
Googled or otherwise searched online for more details about the advertiser 12% 15% 15% 18% 12%
Accessed a coupon on a billboard from your mobile device 10% 11% 9% 11% 7%

The Idaho counties surrounding Bingham cover a lot of area as well. If you're exclusively seeking billboards in Bingham County, the cities of Shelley, Fort Hall, and Aberdeen will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Bingham Billboards

How people FEEL about billboard advertising in Bingham County?

The table below represents responses to questions from 1,046 people about consumer attitudes towards outdoor advertisements in Bingham County, ID. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Idaho.

I feel that billboards BlackfootShelleyFort HallAberdeenPingree
Are a COOL way to advertise. 76% 71% 69% 68% 68%
Are a good way to LEARN about NEW BUSINESSES in the area 60% 61% 60% 66% 70%
Are a good way to LEARN about SALES and EVENTS 65% 59% 58% 64% 68%
Often catch my ATTENTION 81% 68% 77% 69% 71%
Advertisements on digital billboards stand out more than advertisements online. 72% 65% 69% 66% 67%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 53% 44% 46% 50% 50%
Make the city look more MODERN. 62% 66% 71% 66%
..Are visually APPEALING 68% 63% 64% 77% 68%
Are an effective way to alert the community about SEVERE WEATHER conditions. 81% 79% 86% 82% 80%
Are an effective way to alert the community about MISSING CHILDREN. 91% 92% 90% 87% 90%
Provide CURRENT and RELEVANT information. 67% 84% 79% 78% 61%