Out-of-Home Advertising in Cassia County, ID

Billboard advertising rentals in Cassia County including local market research. Detailed breakdowns of Cassia ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Cassia County. 

 Frequently Asked Questions 

Billboards in Cassia price out anywhere from $396 per 4 weeks for smaller posters to as much as $6,138 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Idaho billboards. Fabrication costs ~$850. If you rent a billboard in Cassia County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Cassia County ooh pricing

Take a look at our Cassia ooh market research by city below. Dollar for dollar, ooh advertisements in Cassia are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Cassia

Big and small

Idaho 4-week Median Advertising Cost of Bulletins Average Price: $3,168

Bulletins in Cassia

The largest outdoor media in Idaho, Bulletins prices start at $1,386 and go up to $5,445, depending on location.

Idaho OOH Average Price: $2,501

Digital Billboards in Cassia County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,518 up to $5,180 for premium Idaho outdoor ad space.

Advertising on Buses in IdahoAverage Price: $506

Bus Panels in Cassia, ID

Bus panels come in 4 standard sizes, the smallest size costs $358 while the largest full side panel displays can cost as much as $603 every 4 weeks.

Idaho Advertising PostersAverage Price: $708

Posters Advertising in Cassia

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $537 while some locations can cost $854.

What did people do after seeing Cassia billboards?

We conducted an outdoor advertising survey throughout the major cities in Cassia County, ID. Conducted from Burley to Oakley to Declo to Albion to Malta, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,011 people in these Cassia cities about their own personal experiences with outdoor advertising.

Have you ever... BurleyOakleyDecloAlbionMalta
Discussed billboard ads you've seen with friends or family 34% 43% 30% 37% 30%
Recommended the advertiser to others 4% 7% 4% 11% 8%
Attended a local event because of a billboard 8% 13% 16% 7% 14%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 12% 30% 24% 29% 12%
Made a purchase at the business advertised 16% 19% 10% 10% 11%
Watched event on television because of a billboard 15% 12% 12% 12% 15%
Tuned in to the radio station featured on a billboard 14% 17% 12% 12% 18%
Visited an advertiser website because of billboards 17% 20% 20% 23% 22%
Googled or otherwise searched online for more details about the message 11% 24% 19% 24% 17%
Googled or otherwise searched online for more details about the advertiser 11% 15% 12% 14% 14%
Accessed a coupon on a billboard from your mobile device 7% 6% 6% 10% 5%

The Idaho counties surrounding Cassia cover a lot of area as well. If you're exclusively seeking billboards in Cassia County, the cities of Oakley, Declo, and Albion will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Cassia Billboards

How people FEEL about billboard advertising in Cassia County?

The table below represents responses to questions from 982 people about consumer attitudes towards outdoor advertisements in Cassia County, ID. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Idaho.

I feel that billboards BurleyOakleyDecloAlbionMalta
Are a COOL way to advertise. 73% 78% 75% 68% 66%
Are a good way to LEARN about NEW BUSINESSES in the area 65% 71% 61% 71% 72%
Are a good way to LEARN about SALES and EVENTS 64% 62% 60% 55% 60%
Often catch my ATTENTION 77% 84% 69% 83% 73%
Advertisements on digital billboards stand out more than advertisements online. 68% 69% 73% 67% 75%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 40% 40% 41% 50% 50%
Make the city look more MODERN. 73% 69% 66% 74%
..Are visually APPEALING 73% 61% 69% 64% 61%
Are an effective way to alert the community about SEVERE WEATHER conditions. 81% 80% 84% 87% 88%
Are an effective way to alert the community about MISSING CHILDREN. 91% 85% 90% 86% 84%
Provide CURRENT and RELEVANT information. 64% 64% 83% 74% 60%