Out-of-Home Advertising in Dallas County, AL

Billboard advertising rentals in Dallas County including local market research. Detailed breakdowns of Dallas ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Dallas County. 

 Frequently Asked Questions 

Billboards in Dallas price out anywhere from $361 per 4 weeks for smaller posters to as much as $5,601 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Alabama billboards. Fabrication costs ~$850. If you rent a billboard in Dallas County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Dallas County ooh pricing

Take a look at our Dallas ooh market research by city below. Dollar for dollar, ooh advertisements in Dallas are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Dallas

Big and small

Alabama 4-week Median Advertising Cost of Bulletins Average Price: $2,891

Bulletins in Dallas

The largest outdoor media in Alabama, Bulletins prices start at $1,265 and go up to $4,968, depending on location.

Alabama OOH Average Price: $2,762

Digital Billboards in Dallas County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,677 up to $5,722 for premium Alabama outdoor ad space.

Advertising on Buses in AlabamaAverage Price: $565

Bus Panels in Dallas, AL

Bus panels come in 4 standard sizes, the smallest size costs $400 while the largest full side panel displays can cost as much as $673 every 4 weeks.

Alabama Advertising PostersAverage Price: $820

Posters Advertising in Dallas

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $622 while some locations can cost $989.

What did people do after seeing Dallas billboards?

We conducted an outdoor advertising survey throughout the major cities in Dallas County, AL. Conducted from Selma to Marion Junction to Minter to Plantersville to Sardis, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,130 people in these Dallas cities about their own personal experiences with outdoor advertising.

Have you ever... SelmaMarion JunctionMinterPlantersvilleSardis
Discussed billboard ads you've seen with friends or family 28% 34% 34% 37% 29%
Recommended the advertiser to others 8% 4% 3% 10% 9%
Attended a local event because of a billboard 14% 6% 12% 10% 11%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 25% 16% 22% 11% 30%
Made a purchase at the business advertised 20% 11% 11% 13% 21%
Watched event on television because of a billboard 12% 18% 13% 16% 10%
Tuned in to the radio station featured on a billboard 8% 20% 8% 10% 17%
Visited an advertiser website because of billboards 22% 22% 22% 10% 16%
Googled or otherwise searched online for more details about the message 22% 10% 26% 26% 15%
Googled or otherwise searched online for more details about the advertiser 18% 14% 13% 16% 17%
Accessed a coupon on a billboard from your mobile device 7% 6% 12% 11% 11%

The Alabama counties surrounding Dallas cover a lot of area as well. If you're exclusively seeking billboards in Dallas County, the cities of Marion Junction, Minter, and Plantersville will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Dallas Billboards

How people FEEL about billboard advertising in Dallas County?

The table below represents responses to questions from 1,085 people about consumer attitudes towards outdoor advertisements in Dallas County, AL. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Alabama.

I feel that billboards SelmaMarion JunctionMinterPlantersvilleSardis
Are a COOL way to advertise. 70% 79% 73% 74% 76%
Are a good way to LEARN about NEW BUSINESSES in the area 55% 58% 62% 69% 74%
Are a good way to LEARN about SALES and EVENTS 52% 61% 62% 68% 60%
Often catch my ATTENTION 72% 81% 80% 77% 68%
Advertisements on digital billboards stand out more than advertisements online. 75% 72% 72% 73% 65%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 46% 54% 50% 46% 36%
Make the city look more MODERN. 67% 71% 66% 68%
..Are visually APPEALING 67% 69% 61% 71% 74%
Are an effective way to alert the community about SEVERE WEATHER conditions. 90% 84% 90% 85% 82%
Are an effective way to alert the community about MISSING CHILDREN. 86% 87% 91% 87% 87%
Provide CURRENT and RELEVANT information. 63% 77% 76% 80% 70%