Out-of-Home Advertising in Watauga County, NC

Billboard advertising rentals in Watauga County including local market research. Detailed breakdowns of Watauga ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Watauga County. 

 Frequently Asked Questions 

Billboards in Watauga price out anywhere from $325 per 4 weeks for smaller posters to as much as $5,041 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static North Carolina billboards. Fabrication costs ~$850. If you rent a billboard in Watauga County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Watauga County ooh pricing

Take a look at our Watauga ooh market research by city below. Dollar for dollar, ooh advertisements in Watauga are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Watauga

Big and small

North Carolina 4-week Median Advertising Cost of Bulletins Average Price: $2,602

Bulletins in Watauga

The largest outdoor media in North Carolina, Bulletins prices start at $1,138 and go up to $4,472, depending on location.

North Carolina OOH Average Price: $2,479

Digital Billboards in Watauga County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,505 up to $5,134 for premium North Carolina outdoor ad space.

Advertising on Buses in North CarolinaAverage Price: $480

Bus Panels in Watauga, NC

Bus panels come in 4 standard sizes, the smallest size costs $340 while the largest full side panel displays can cost as much as $573 every 4 weeks.

North Carolina Advertising PostersAverage Price: $756

Posters Advertising in Watauga

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $574 while some locations can cost $912.

What did people do after seeing Watauga billboards?

We conducted an outdoor advertising survey throughout the major cities in Watauga County, NC. Conducted from Boone to Deep Gap to Sugar Grove to Vilas to Zionville, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 961 people in these Watauga cities about their own personal experiences with outdoor advertising.

Have you ever... BooneDeep GapSugar GroveVilasZionville
Discussed billboard ads you've seen with friends or family 35% 27% 38% 42% 28%
Recommended the advertiser to others 4% 10% 9% 9% 8%
Attended a local event because of a billboard 9% 13% 9% 15% 14%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 22% 10% 22% 31% 15%
Made a purchase at the business advertised 20% 15% 11% 19% 13%
Watched event on television because of a billboard 12% 10% 15% 10% 10%
Tuned in to the radio station featured on a billboard 8% 7% 17% 8% 8%
Visited an advertiser website because of billboards 20% 17% 16% 23% 19%
Googled or otherwise searched online for more details about the message 12% 26% 11% 19% 24%
Googled or otherwise searched online for more details about the advertiser 13% 16% 12% 15% 11%
Accessed a coupon on a billboard from your mobile device 10% 8% 11% 11% 9%

The North Carolina counties surrounding Watauga cover a lot of area as well. If you're exclusively seeking billboards in Watauga County, the cities of Deep Gap, Sugar Grove, and Vilas will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Watauga Billboards

How people FEEL about billboard advertising in Watauga County?

The table below represents responses to questions from 974 people about consumer attitudes towards outdoor advertisements in Watauga County, NC. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in North Carolina.

I feel that billboards BooneDeep GapSugar GroveVilasZionville
Are a COOL way to advertise. 74% 72% 79% 74% 70%
Are a good way to LEARN about NEW BUSINESSES in the area 61% 62% 75% 56% 63%
Are a good way to LEARN about SALES and EVENTS 56% 64% 59% 62% 53%
Often catch my ATTENTION 72% 68% 77% 85% 73%
Advertisements on digital billboards stand out more than advertisements online. 73% 73% 71% 67% 65%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 49% 35% 45% 38% 45%
Make the city look more MODERN. 62% 73% 74% 63%
..Are visually APPEALING 77% 76% 69% 75% 78%
Are an effective way to alert the community about SEVERE WEATHER conditions. 88% 84% 85% 83% 90%
Are an effective way to alert the community about MISSING CHILDREN. 89% 88% 92% 84% 91%
Provide CURRENT and RELEVANT information. 85% 75% 66% 70% 71%