Out-of-Home Advertising in Guilford County, NC

Billboard advertising rentals in Guilford County including local market research. Detailed breakdowns of Guilford ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Guilford County. 

 Frequently Asked Questions 

Billboards in Guilford price out anywhere from $349 per 4 weeks for smaller posters to as much as $5,409 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static North Carolina billboards. Fabrication costs ~$850. If you rent a billboard in Guilford County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Guilford County ooh pricing

Take a look at our Guilford ooh market research by city below. Dollar for dollar, ooh advertisements in Guilford are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Guilford

Big and small

North Carolina 4-week Median Advertising Cost of Bulletins Average Price: $2,792

Bulletins in Guilford

The largest outdoor media in North Carolina, Bulletins prices start at $1,221 and go up to $4,798, depending on location.

North Carolina OOH Average Price: $2,413

Digital Billboards in Guilford County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,465 up to $4,999 for premium North Carolina outdoor ad space.

Advertising on Buses in North CarolinaAverage Price: $511

Bus Panels in Guilford, NC

Bus panels come in 4 standard sizes, the smallest size costs $362 while the largest full side panel displays can cost as much as $609 every 4 weeks.

North Carolina Advertising PostersAverage Price: $773

Posters Advertising in Guilford

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $586 while some locations can cost $932.

What did people do after seeing Guilford billboards?

We conducted an outdoor advertising survey throughout the major cities in Guilford County, NC. Conducted from Greensboro to High Point to Summerfield to Gibsonville to Oak Ridge, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,022 people in these Guilford cities about their own personal experiences with outdoor advertising.

Have you ever... GreensboroHigh PointSummerfieldGibsonvilleOak Ridge
Discussed billboard ads you've seen with friends or family 26% 45% 32% 30% 35%
Recommended the advertiser to others 11% 9% 4% 5% 7%
Attended a local event because of a billboard 11% 7% 14% 16% 10%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 18% 30% 13% 30% 18%
Made a purchase at the business advertised 13% 14% 10% 14% 14%
Watched event on television because of a billboard 11% 10% 10% 17% 12%
Tuned in to the radio station featured on a billboard 9% 5% 19% 9% 12%
Visited an advertiser website because of billboards 17% 18% 12% 25% 11%
Googled or otherwise searched online for more details about the message 11% 24% 11% 23% 10%
Googled or otherwise searched online for more details about the advertiser 19% 12% 11% 18% 14%
Accessed a coupon on a billboard from your mobile device 12% 6% 6% 5% 10%

The North Carolina counties surrounding Guilford cover a lot of area as well. If you're exclusively seeking billboards in Guilford County, the cities of High Point, Summerfield, and Gibsonville will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Guilford Billboards

How people FEEL about billboard advertising in Guilford County?

The table below represents responses to questions from 948 people about consumer attitudes towards outdoor advertisements in Guilford County, NC. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in North Carolina.

I feel that billboards GreensboroHigh PointSummerfieldGibsonvilleOak Ridge
Are a COOL way to advertise. 73% 71% 76% 78% 78%
Are a good way to LEARN about NEW BUSINESSES in the area 73% 63% 64% 69% 64%
Are a good way to LEARN about SALES and EVENTS 61% 68% 59% 60% 59%
Often catch my ATTENTION 75% 69% 78% 68% 71%
Advertisements on digital billboards stand out more than advertisements online. 74% 72% 76% 66% 69%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 37% 49% 46% 50% 53%
Make the city look more MODERN. 69% 74% 74% 67%
..Are visually APPEALING 76% 76% 70% 73% 76%
Are an effective way to alert the community about SEVERE WEATHER conditions. 85% 89% 87% 78% 83%
Are an effective way to alert the community about MISSING CHILDREN. 84% 91% 84% 90% 85%
Provide CURRENT and RELEVANT information. 62% 71% 77% 84% 70%