Out-of-Home Advertising in Waseca County, MN

Billboard advertising rentals in Waseca County including local market research. Detailed breakdowns of Waseca ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Waseca County. 

 Frequently Asked Questions 

Billboards in Waseca price out anywhere from $343 per 4 weeks for smaller posters to as much as $5,313 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Minnesota billboards. Fabrication costs ~$850. If you rent a billboard in Waseca County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Waseca County ooh pricing

Take a look at our Waseca ooh market research by city below. Dollar for dollar, ooh advertisements in Waseca are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Waseca

Big and small

Minnesota 4-week Median Advertising Cost of Bulletins Average Price: $2,742

Bulletins in Waseca

The largest outdoor media in Minnesota, Bulletins prices start at $1,200 and go up to $4,713, depending on location.

Minnesota OOH Digital BillboardsAverage Price: $2,507

Digital Billboards in Waseca County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,522 up to $5,192 for premium Minnesota outdoor ad space.

Advertising on Buses in MinnesotaAverage Price: $584

Bus Panels in Waseca, MN

Bus panels come in 4 standard sizes, the smallest size costs $414 while the largest full side panel displays can cost as much as $696 every 4 weeks.

Minnesota Advertising PostersAverage Price: $812

Posters Advertising in Waseca

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $616 while some locations can cost $979.

What did people do after seeing Waseca billboards?

We conducted an outdoor advertising survey throughout the major cities in Waseca County, MN. Conducted from Waseca to Janesville to New Richland to Waldorf to Minneapolis, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,169 people in these Waseca cities about their own personal experiences with outdoor advertising.

Have you ever... WasecaJanesvilleNew RichlandWaldorfMinneapolis
Discussed billboard ads you've seen with friends or family 37% 30% 32% 27% 36%
Recommended the advertiser to others 10% 8% 3% 9% 6%
Attended a local event because of a billboard 7% 10% 6% 11% 10%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 24% 24% 31% 13% 16%
Made a purchase at the business advertised 12% 10% 18% 18% 20%
Watched event on television because of a billboard 12% 10% 10% 15% 14%
Tuned in to the radio station featured on a billboard 17% 6% 16% 19% 16%
Visited an advertiser website because of billboards 25% 23% 24% 13% 22%
Googled or otherwise searched online for more details about the message 12% 17% 22% 25% 19%
Googled or otherwise searched online for more details about the advertiser 11% 14% 17% 18% 14%
Accessed a coupon on a billboard from your mobile device 10% 11% 5% 11% 6%

The Minnesota counties surrounding Waseca cover a lot of area as well. If you're exclusively seeking billboards in Waseca County, the cities of Janesville, New Richland, and Waldorf will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Waseca Billboards

How people FEEL about billboard advertising in Waseca County?

The table below represents responses to questions from 985 people about consumer attitudes towards outdoor advertisements in Waseca County, MN. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Minnesota.

I feel that billboards... WasecaJanesvilleNew RichlandWaldorfMinneapolis
Are a COOL way to advertise. 70% 77% 71% 75% 71%
Are a good way to LEARN about NEW BUSINESSES in the area 68% 65% 67% 73% 59%
Are a good way to LEARN about SALES and EVENTS 58% 57% 65% 56% 54%
Often catch my ATTENTION 72% 80% 76% 81% 84%
Advertisements on digital billboards stand out more than advertisements online. 74% 67% 73% 69% 76%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 42% 49% 54% 38% 36%
Make the city look more MODERN. 74% 63% 63% 63%
..Are visually APPEALING 65% 73% 76% 61% 65%
Are an effective way to alert the community about SEVERE WEATHER conditions. 86% 79% 85% 89% 78%
Are an effective way to alert the community about MISSING CHILDREN. 89% 92% 91% 86% 85%
Provide CURRENT and RELEVANT information. 61% 69% 67% 78% 77%