Out-of-Home Advertising in Blue Earth County, MN

Billboard advertising rentals in Blue Earth County including local market research. Detailed breakdowns of Blue Earth ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Blue Earth County. 

 Frequently Asked Questions 

Billboards in Blue Earth price out anywhere from $375 per 4 weeks for smaller posters to as much as $5,810 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Minnesota billboards. Fabrication costs ~$850. If you rent a billboard in Blue Earth County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Blue Earth County ooh pricing

Take a look at our Blue Earth ooh market research by city below. Dollar for dollar, ooh advertisements in Blue Earth are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Blue Earth

Big and small

Minnesota 4-week Median Advertising Cost of Bulletins Average Price: $2,998

Bulletins in Blue Earth

The largest outdoor media in Minnesota, Bulletins prices start at $1,312 and go up to $5,154, depending on location.

Minnesota OOH Average Price: $2,658

Digital Billboards in Blue Earth County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,614 up to $5,506 for premium Minnesota outdoor ad space.

Advertising on Buses in MinnesotaAverage Price: $565

Bus Panels in Blue Earth, MN

Bus panels come in 4 standard sizes, the smallest size costs $400 while the largest full side panel displays can cost as much as $673 every 4 weeks.

Minnesota Advertising PostersAverage Price: $742

Posters Advertising in Blue Earth

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $563 while some locations can cost $895.

What did people do after seeing Blue Earth billboards?

We conducted an outdoor advertising survey throughout the major cities in Blue Earth County, MN. Conducted from Mankato to Lake Crystal to Eagle Lake to Mapleton to St. Clair, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,130 people in these Blue Earth cities about their own personal experiences with outdoor advertising.

Have you ever... MankatoLake CrystalEagle LakeMapletonSt. Clair
Discussed billboard ads you've seen with friends or family 29% 30% 26% 33% 44%
Recommended the advertiser to others 5% 12% 9% 4% 10%
Attended a local event because of a billboard 15% 11% 7% 16% 14%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 21% 31% 10% 10% 11%
Made a purchase at the business advertised 16% 16% 17% 12% 17%
Watched event on television because of a billboard 15% 12% 17% 17% 18%
Tuned in to the radio station featured on a billboard 7% 10% 15% 14% 12%
Visited an advertiser website because of billboards 18% 21% 12% 15% 15%
Googled or otherwise searched online for more details about the message 25% 27% 10% 19% 19%
Googled or otherwise searched online for more details about the advertiser 18% 17% 16% 12% 18%
Accessed a coupon on a billboard from your mobile device 7% 7% 9% 5% 11%

The Minnesota counties surrounding Blue Earth cover a lot of area as well. If you're exclusively seeking billboards in Blue Earth County, the cities of Lake Crystal, Eagle Lake, and Mapleton will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Blue Earth Billboards

How people FEEL about billboard advertising in Blue Earth County?

The table below represents responses to questions from 1,044 people about consumer attitudes towards outdoor advertisements in Blue Earth County, MN. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Minnesota.

I feel that billboards MankatoLake CrystalEagle LakeMapletonSt. Clair
Are a COOL way to advertise. 73% 67% 68% 69% 79%
Are a good way to LEARN about NEW BUSINESSES in the area 68% 56% 64% 55% 66%
Are a good way to LEARN about SALES and EVENTS 65% 55% 53% 65% 69%
Often catch my ATTENTION 73% 78% 70% 74% 71%
Advertisements on digital billboards stand out more than advertisements online. 75% 67% 75% 72% 70%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 48% 38% 47% 39% 54%
Make the city look more MODERN. 72% 68% 62% 67%
..Are visually APPEALING 77% 67% 70% 71% 78%
Are an effective way to alert the community about SEVERE WEATHER conditions. 88% 89% 90% 86% 90%
Are an effective way to alert the community about MISSING CHILDREN. 90% 93% 90% 92% 92%
Provide CURRENT and RELEVANT information. 74% 76% 60% 64% 71%