Out-of-Home Advertising in Valencia County, NM

Billboard advertising rentals in Valencia County including local market research. Detailed breakdowns of Valencia ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Valencia County. 

 Frequently Asked Questions 

Billboards in Valencia price out anywhere from $399 per 4 weeks for smaller posters to as much as $6,188 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static New Mexico billboards. Fabrication costs ~$850. If you rent a billboard in Valencia County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Valencia County ooh pricing

Take a look at our Valencia ooh market research by city below. Dollar for dollar, ooh advertisements in Valencia are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Valencia

Big and small

New Mexico 4-week Median Advertising Cost of Bulletins Average Price: $3,194

Bulletins in Valencia

The largest outdoor media in New Mexico, Bulletins prices start at $1,397 and go up to $5,489, depending on location.

New Mexico OOH Average Price: $2,374

Digital Billboards in Valencia County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,441 up to $4,918 for premium New Mexico outdoor ad space.

Advertising on Buses in New MexicoAverage Price: $525

Bus Panels in Valencia, NM

Bus panels come in 4 standard sizes, the smallest size costs $372 while the largest full side panel displays can cost as much as $626 every 4 weeks.

New Mexico Advertising PostersAverage Price: $847

Posters Advertising in Valencia

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $643 while some locations can cost $1,021.

What did people do after seeing Valencia billboards?

We conducted an outdoor advertising survey throughout the major cities in Valencia County, NM. Conducted from Los Lunas to Belen to Pueblo Of Acoma to Bosque Farms to Peralta, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,050 people in these Valencia cities about their own personal experiences with outdoor advertising.

Have you ever... Los LunasBelenPueblo Of AcomaBosque FarmsPeralta
Discussed billboard ads you've seen with friends or family 28% 29% 33% 42% 42%
Recommended the advertiser to others 5% 9% 6% 10% 4%
Attended a local event because of a billboard 10% 14% 10% 13% 9%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 18% 11% 20% 26% 14%
Made a purchase at the business advertised 13% 11% 11% 21% 21%
Watched event on television because of a billboard 18% 14% 11% 15% 18%
Tuned in to the radio station featured on a billboard 18% 16% 19% 17% 5%
Visited an advertiser website because of billboards 17% 25% 12% 16% 18%
Googled or otherwise searched online for more details about the message 23% 10% 14% 20% 25%
Googled or otherwise searched online for more details about the advertiser 16% 16% 16% 14% 14%
Accessed a coupon on a billboard from your mobile device 9% 11% 8% 9% 9%

The New Mexico counties surrounding Valencia cover a lot of area as well. If you're exclusively seeking billboards in Valencia County, the cities of Belen, Pueblo Of Acoma, and Bosque Farms will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Valencia Billboards

How people FEEL about billboard advertising in Valencia County?

The table below represents responses to questions from 933 people about consumer attitudes towards outdoor advertisements in Valencia County, NM. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in New Mexico.

I feel that billboards Los LunasBelenPueblo Of AcomaBosque FarmsPeralta
Are a COOL way to advertise. 76% 79% 75% 72% 65%
Are a good way to LEARN about NEW BUSINESSES in the area 72% 55% 60% 58% 75%
Are a good way to LEARN about SALES and EVENTS 65% 68% 66% 63% 53%
Often catch my ATTENTION 75% 74% 72% 76% 79%
Advertisements on digital billboards stand out more than advertisements online. 73% 73% 76% 74% 69%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 39% 50% 49% 44% 39%
Make the city look more MODERN. 66% 73% 70% 73%
..Are visually APPEALING 65% 69% 72% 72% 68%
Are an effective way to alert the community about SEVERE WEATHER conditions. 88% 85% 79% 80% 77%
Are an effective way to alert the community about MISSING CHILDREN. 91% 84% 92% 93% 93%
Provide CURRENT and RELEVANT information. 82% 76% 63% 83% 84%