Out-of-Home Advertising in Eddy County, NM

Billboard advertising rentals in Eddy County including local market research. Detailed breakdowns of Eddy ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Eddy County. 

 Frequently Asked Questions 

Billboards in Eddy price out anywhere from $392 per 4 weeks for smaller posters to as much as $6,075 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static New Mexico billboards. Fabrication costs ~$850. If you rent a billboard in Eddy County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Eddy County ooh pricing

Take a look at our Eddy ooh market research by city below. Dollar for dollar, ooh advertisements in Eddy are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Eddy

Big and small

New Mexico 4-week Median Advertising Cost of Bulletins Average Price: $3,136

Bulletins in Eddy

The largest outdoor media in New Mexico, Bulletins prices start at $1,372 and go up to $5,389, depending on location.

New Mexico OOH Average Price: $2,694

Digital Billboards in Eddy County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,635 up to $5,579 for premium New Mexico outdoor ad space.

Advertising on Buses in New MexicoAverage Price: $546

Bus Panels in Eddy, NM

Bus panels come in 4 standard sizes, the smallest size costs $387 while the largest full side panel displays can cost as much as $651 every 4 weeks.

New Mexico Advertising PostersAverage Price: $729

Posters Advertising in Eddy

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $553 while some locations can cost $880.

What did people do after seeing Eddy billboards?

We conducted an outdoor advertising survey throughout the major cities in Eddy County, NM. Conducted from Carlsbad to Artesia to Loving to Lakewood to Loco Hills, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,092 people in these Eddy cities about their own personal experiences with outdoor advertising.

Have you ever... CarlsbadArtesiaLovingLakewoodLoco Hills
Discussed billboard ads you've seen with friends or family 44% 39% 40% 31% 37%
Recommended the advertiser to others 11% 12% 6% 3% 3%
Attended a local event because of a billboard 7% 7% 12% 14% 15%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 20% 26% 20% 31% 19%
Made a purchase at the business advertised 15% 14% 20% 17% 13%
Watched event on television because of a billboard 13% 13% 11% 18% 11%
Tuned in to the radio station featured on a billboard 10% 11% 8% 7% 8%
Visited an advertiser website because of billboards 16% 10% 23% 13% 20%
Googled or otherwise searched online for more details about the message 19% 23% 27% 17% 13%
Googled or otherwise searched online for more details about the advertiser 13% 17% 18% 15% 15%
Accessed a coupon on a billboard from your mobile device 11% 12% 12% 12% 8%

The New Mexico counties surrounding Eddy cover a lot of area as well. If you're exclusively seeking billboards in Eddy County, the cities of Artesia, Loving, and Lakewood will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Eddy Billboards

How people FEEL about billboard advertising in Eddy County?

The table below represents responses to questions from 1,058 people about consumer attitudes towards outdoor advertisements in Eddy County, NM. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in New Mexico.

I feel that billboards CarlsbadArtesiaLovingLakewoodLoco Hills
Are a COOL way to advertise. 69% 74% 71% 65% 77%
Are a good way to LEARN about NEW BUSINESSES in the area 74% 60% 61% 72% 59%
Are a good way to LEARN about SALES and EVENTS 59% 58% 52% 66% 61%
Often catch my ATTENTION 77% 75% 74% 81% 78%
Advertisements on digital billboards stand out more than advertisements online. 71% 74% 66% 71% 76%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 45% 49% 36% 37% 41%
Make the city look more MODERN. 67% 65% 65% 65%
..Are visually APPEALING 76% 66% 74% 61% 62%
Are an effective way to alert the community about SEVERE WEATHER conditions. 78% 90% 83% 86% 86%
Are an effective way to alert the community about MISSING CHILDREN. 87% 88% 91% 90% 91%
Provide CURRENT and RELEVANT information. 60% 82% 61% 71% 73%