Out-of-Home Advertising in Colfax County, NM

Billboard advertising rentals in Colfax County including local market research. Detailed breakdowns of Colfax ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Colfax County. 

 Frequently Asked Questions 

Billboards in Colfax price out anywhere from $367 per 4 weeks for smaller posters to as much as $5,696 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static New Mexico billboards. Fabrication costs ~$850. If you rent a billboard in Colfax County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Colfax County ooh pricing

Take a look at our Colfax ooh market research by city below. Dollar for dollar, ooh advertisements in Colfax are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Colfax

Big and small

New Mexico 4-week Median Advertising Cost of Bulletins Average Price: $2,940

Bulletins in Colfax

The largest outdoor media in New Mexico, Bulletins prices start at $1,286 and go up to $5,053, depending on location.

New Mexico OOH Average Price: $2,558

Digital Billboards in Colfax County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,553 up to $5,299 for premium New Mexico outdoor ad space.

Advertising on Buses in New MexicoAverage Price: $481

Bus Panels in Colfax, NM

Bus panels come in 4 standard sizes, the smallest size costs $341 while the largest full side panel displays can cost as much as $573 every 4 weeks.

New Mexico Advertising PostersAverage Price: $814

Posters Advertising in Colfax

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $618 while some locations can cost $982.

What did people do after seeing Colfax billboards?

We conducted an outdoor advertising survey throughout the major cities in Colfax County, NM. Conducted from Raton to Angel Fire to Springer to Cimarron to Eagle Nest, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 962 people in these Colfax cities about their own personal experiences with outdoor advertising.

Have you ever... RatonAngel FireSpringerCimarronEagle Nest
Discussed billboard ads you've seen with friends or family 39% 28% 43% 28% 28%
Recommended the advertiser to others 11% 9% 10% 3% 8%
Attended a local event because of a billboard 14% 14% 7% 5% 16%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 25% 20% 17% 11% 21%
Made a purchase at the business advertised 11% 21% 17% 14% 18%
Watched event on television because of a billboard 12% 12% 14% 15% 15%
Tuned in to the radio station featured on a billboard 14% 18% 6% 20% 16%
Visited an advertiser website because of billboards 17% 23% 21% 12% 16%
Googled or otherwise searched online for more details about the message 13% 12% 19% 16% 20%
Googled or otherwise searched online for more details about the advertiser 19% 13% 14% 12% 17%
Accessed a coupon on a billboard from your mobile device 9% 6% 10% 5% 6%

The New Mexico counties surrounding Colfax cover a lot of area as well. If you're exclusively seeking billboards in Colfax County, the cities of Angel Fire, Springer, and Cimarron will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Colfax Billboards

How people FEEL about billboard advertising in Colfax County?

The table below represents responses to questions from 1,005 people about consumer attitudes towards outdoor advertisements in Colfax County, NM. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in New Mexico.

I feel that billboards RatonAngel FireSpringerCimarronEagle Nest
Are a COOL way to advertise. 73% 66% 66% 75% 73%
Are a good way to LEARN about NEW BUSINESSES in the area 60% 55% 56% 75% 67%
Are a good way to LEARN about SALES and EVENTS 63% 55% 65% 56% 55%
Often catch my ATTENTION 75% 70% 77% 74% 84%
Advertisements on digital billboards stand out more than advertisements online. 65% 70% 72% 67% 65%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 47% 37% 49% 36% 49%
Make the city look more MODERN. 62% 65% 72% 65%
..Are visually APPEALING 68% 72% 67% 76% 62%
Are an effective way to alert the community about SEVERE WEATHER conditions. 88% 87% 88% 78% 84%
Are an effective way to alert the community about MISSING CHILDREN. 90% 92% 93% 84% 85%
Provide CURRENT and RELEVANT information. 73% 76% 78% 76% 77%