Out-of-Home Advertising in Salem County, NJ

Billboard advertising rentals in Salem County including local market research. Detailed breakdowns of Salem ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Salem County. 

 Frequently Asked Questions 

Billboards in Salem price out anywhere from $376 per 4 weeks for smaller posters to as much as $5,835 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static New Jersey billboards. Fabrication costs ~$850. If you rent a billboard in Salem County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Salem County ooh pricing

Take a look at our Salem ooh market research by city below. Dollar for dollar, ooh advertisements in Salem are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Salem

Big and small

New Jersey 4-week Median Advertising Cost of Bulletins Average Price: $3,012

Bulletins in Salem

The largest outdoor media in New Jersey, Bulletins prices start at $1,318 and go up to $5,176, depending on location.

New Jersey OOH Average Price: $2,597

Digital Billboards in Salem County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,577 up to $5,379 for premium New Jersey outdoor ad space.

Advertising on Buses in New JerseyAverage Price: $528

Bus Panels in Salem, NJ

Bus panels come in 4 standard sizes, the smallest size costs $374 while the largest full side panel displays can cost as much as $629 every 4 weeks.

New Jersey Advertising PostersAverage Price: $774

Posters Advertising in Salem

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $587 while some locations can cost $934.

What did people do after seeing Salem billboards?

We conducted an outdoor advertising survey throughout the major cities in Salem County, NJ. Conducted from Salem to Penns Grove to Pennsville to Monroeville to Woodstown, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,055 people in these Salem cities about their own personal experiences with outdoor advertising.

Have you ever... SalemPenns GrovePennsvilleMonroevilleWoodstown
Discussed billboard ads you've seen with friends or family 36% 37% 29% 31% 27%
Recommended the advertiser to others 4% 3% 10% 6% 12%
Attended a local event because of a billboard 15% 16% 12% 14% 14%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 15% 15% 29% 11% 22%
Made a purchase at the business advertised 10% 10% 18% 17% 14%
Watched event on television because of a billboard 17% 11% 15% 16% 11%
Tuned in to the radio station featured on a billboard 15% 12% 10% 12% 15%
Visited an advertiser website because of billboards 14% 14% 21% 10% 18%
Googled or otherwise searched online for more details about the message 19% 18% 18% 20% 15%
Googled or otherwise searched online for more details about the advertiser 14% 13% 16% 14% 19%
Accessed a coupon on a billboard from your mobile device 9% 11% 7% 11% 5%

The New Jersey counties surrounding Salem cover a lot of area as well. If you're exclusively seeking billboards in Salem County, the cities of Penns Grove, Pennsville, and Monroeville will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Salem Billboards

How people FEEL about billboard advertising in Salem County?

The table below represents responses to questions from 1,020 people about consumer attitudes towards outdoor advertisements in Salem County, NJ. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in New Jersey.

I feel that billboards SalemPenns GrovePennsvilleMonroevilleWoodstown
Are a COOL way to advertise. 72% 75% 66% 72% 76%
Are a good way to LEARN about NEW BUSINESSES in the area 57% 65% 66% 56% 67%
Are a good way to LEARN about SALES and EVENTS 64% 61% 61% 65% 67%
Often catch my ATTENTION 74% 84% 70% 78% 71%
Advertisements on digital billboards stand out more than advertisements online. 69% 74% 70% 72% 76%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 45% 50% 43% 48% 48%
Make the city look more MODERN. 66% 62% 64% 65%
..Are visually APPEALING 68% 75% 66% 71% 63%
Are an effective way to alert the community about SEVERE WEATHER conditions. 90% 86% 80% 80% 87%
Are an effective way to alert the community about MISSING CHILDREN. 84% 89% 91% 88% 84%
Provide CURRENT and RELEVANT information. 83% 75% 72% 64% 63%