Out-of-Home Advertising in Silver Bow County, MT

Billboard advertising rentals in Silver Bow County including local market research. Detailed breakdowns of Silver Bow ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Silver Bow County. 

 Frequently Asked Questions 

Billboards in Silver Bow price out anywhere from $323 per 4 weeks for smaller posters to as much as $4,999 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Montana billboards. Fabrication costs ~$850. If you rent a billboard in Silver Bow County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Silver Bow County ooh pricing

Take a look at our Silver Bow ooh market research by city below. Dollar for dollar, ooh advertisements in Silver Bow are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Silver Bow

Big and small

Montana 4-week Median Advertising Cost of Bulletins Average Price: $2,580

Bulletins in Silver Bow

The largest outdoor media in Montana, Bulletins prices start at $1,129 and go up to $4,435, depending on location.

Montana OOH Average Price: $2,712

Digital Billboards in Silver Bow County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,647 up to $5,618 for premium Montana outdoor ad space.

Advertising on Buses in MontanaAverage Price: $555

Bus Panels in Silver Bow, MT

Bus panels come in 4 standard sizes, the smallest size costs $393 while the largest full side panel displays can cost as much as $662 every 4 weeks.

Montana Advertising PostersAverage Price: $801

Posters Advertising in Silver Bow

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $608 while some locations can cost $966.

What did people do after seeing Silver Bow billboards?

We conducted an outdoor advertising survey throughout the major cities in Silver Bow County, MT. Conducted from Billings to Missoula to Great Falls to Bozeman to Butte-Silver Bow, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,111 people in these Silver Bow cities about their own personal experiences with outdoor advertising.

Have you ever... BillingsMissoulaGreat FallsBozemanButte-Silver Bow
Discussed billboard ads you've seen with friends or family 37% 32% 29% 45% 38%
Recommended the advertiser to others 6% 12% 6% 5% 12%
Attended a local event because of a billboard 15% 9% 12% 12% 10%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 16% 16% 27% 16% 15%
Made a purchase at the business advertised 10% 17% 14% 19% 17%
Watched event on television because of a billboard 14% 15% 10% 16% 17%
Tuned in to the radio station featured on a billboard 12% 12% 17% 13% 5%
Visited an advertiser website because of billboards 12% 23% 17% 14% 12%
Googled or otherwise searched online for more details about the message 19% 19% 19% 14% 19%
Googled or otherwise searched online for more details about the advertiser 12% 19% 19% 16% 18%
Accessed a coupon on a billboard from your mobile device 10% 6% 9% 12% 6%

The Montana counties surrounding Silver Bow cover a lot of area as well. If you're exclusively seeking billboards in Silver Bow County, the cities of Missoula, Great Falls, and Bozeman will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Silver Bow Billboards

How people FEEL about billboard advertising in Silver Bow County?

The table below represents responses to questions from 1,065 people about consumer attitudes towards outdoor advertisements in Silver Bow County, MT. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Montana.

I feel that billboards BillingsMissoulaGreat FallsBozemanButte-Silver Bow
Are a COOL way to advertise. 76% 68% 72% 65% 78%
Are a good way to LEARN about NEW BUSINESSES in the area 57% 68% 68% 73% 73%
Are a good way to LEARN about SALES and EVENTS 62% 66% 67% 67% 64%
Often catch my ATTENTION 83% 83% 84% 82% 83%
Advertisements on digital billboards stand out more than advertisements online. 75% 76% 69% 76% 69%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 53% 50% 39% 52% 47%
Make the city look more MODERN. 63% 68% 71% 70%
..Are visually APPEALING 78% 63% 75% 76% 77%
Are an effective way to alert the community about SEVERE WEATHER conditions. 79% 83% 79% 79% 79%
Are an effective way to alert the community about MISSING CHILDREN. 85% 89% 87% 89% 92%
Provide CURRENT and RELEVANT information. 68% 60% 72% 71% 82%