Out-of-Home Advertising in Yazoo County, MS

Billboard advertising rentals in Yazoo County including local market research. Detailed breakdowns of Yazoo ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Yazoo County. 

 Frequently Asked Questions 

Billboards in Yazoo price out anywhere from $352 per 4 weeks for smaller posters to as much as $5,449 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Mississippi billboards. Fabrication costs ~$850. If you rent a billboard in Yazoo County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Yazoo County ooh pricing

Take a look at our Yazoo ooh market research by city below. Dollar for dollar, ooh advertisements in Yazoo are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Yazoo

Big and small

Mississippi 4-week Median Advertising Cost of Bulletins Average Price: $2,812

Bulletins in Yazoo

The largest outdoor media in Mississippi, Bulletins prices start at $1,230 and go up to $4,834, depending on location.

Mississippi OOH Average Price: $2,680

Digital Billboards in Yazoo County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,627 up to $5,551 for premium Mississippi outdoor ad space.

Advertising on Buses in MississippiAverage Price: $513

Bus Panels in Yazoo, MS

Bus panels come in 4 standard sizes, the smallest size costs $363 while the largest full side panel displays can cost as much as $611 every 4 weeks.

Mississippi Advertising PostersAverage Price: $827

Posters Advertising in Yazoo

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $627 while some locations can cost $997.

What did people do after seeing Yazoo billboards?

We conducted an outdoor advertising survey throughout the major cities in Yazoo County, MS. Conducted from Yazoo City to Vaughan to Benton to Bentonia to Holly Bluff, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,026 people in these Yazoo cities about their own personal experiences with outdoor advertising.

Have you ever... Yazoo CityVaughanBentonBentoniaHolly Bluff
Discussed billboard ads you've seen with friends or family 29% 34% 44% 30% 40%
Recommended the advertiser to others 5% 6% 10% 8% 3%
Attended a local event because of a billboard 13% 13% 14% 8% 6%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 21% 10% 26% 19% 22%
Made a purchase at the business advertised 10% 11% 20% 14% 11%
Watched event on television because of a billboard 18% 16% 14% 12% 15%
Tuned in to the radio station featured on a billboard 20% 7% 12% 14% 20%
Visited an advertiser website because of billboards 22% 14% 25% 25% 13%
Googled or otherwise searched online for more details about the message 10% 15% 16% 15% 14%
Googled or otherwise searched online for more details about the advertiser 11% 12% 19% 19% 15%
Accessed a coupon on a billboard from your mobile device 10% 11% 5% 5% 12%

The Mississippi counties surrounding Yazoo cover a lot of area as well. If you're exclusively seeking billboards in Yazoo County, the cities of Vaughan, Benton, and Bentonia will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Yazoo Billboards

How people FEEL about billboard advertising in Yazoo County?

The table below represents responses to questions from 1,053 people about consumer attitudes towards outdoor advertisements in Yazoo County, MS. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Mississippi.

I feel that billboards Yazoo CityVaughanBentonBentoniaHolly Bluff
Are a COOL way to advertise. 66% 73% 75% 73% 74%
Are a good way to LEARN about NEW BUSINESSES in the area 57% 62% 60% 69% 58%
Are a good way to LEARN about SALES and EVENTS 63% 66% 53% 53% 54%
Often catch my ATTENTION 77% 73% 80% 73% 73%
Advertisements on digital billboards stand out more than advertisements online. 68% 67% 71% 74% 74%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 54% 39% 41% 52% 51%
Make the city look more MODERN. 69% 65% 72% 71%
..Are visually APPEALING 75% 72% 61% 78% 67%
Are an effective way to alert the community about SEVERE WEATHER conditions. 82% 90% 88% 78% 78%
Are an effective way to alert the community about MISSING CHILDREN. 88% 92% 86% 88% 84%
Provide CURRENT and RELEVANT information. 82% 65% 71% 65% 75%