Out-of-Home Advertising in Union County, MS

Billboard advertising rentals in Union County including local market research. Detailed breakdowns of Union ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Union County. 

 Frequently Asked Questions 

Billboards in Union price out anywhere from $340 per 4 weeks for smaller posters to as much as $5,266 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Mississippi billboards. Fabrication costs ~$850. If you rent a billboard in Union County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Union County ooh pricing

Take a look at our Union ooh market research by city below. Dollar for dollar, ooh advertisements in Union are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Union

Big and small

Mississippi 4-week Median Advertising Cost of Bulletins Average Price: $2,718

Bulletins in Union

The largest outdoor media in Mississippi, Bulletins prices start at $1,189 and go up to $4,671, depending on location.

Mississippi OOH Digital BillboardsAverage Price: $2,488

Digital Billboards in Union County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,511 up to $5,154 for premium Mississippi outdoor ad space.

Advertising on Buses in MississippiAverage Price: $599

Bus Panels in Union, MS

Bus panels come in 4 standard sizes, the smallest size costs $424 while the largest full side panel displays can cost as much as $714 every 4 weeks.

Mississippi Advertising PostersAverage Price: $695

Posters Advertising in Union

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $527 while some locations can cost $838.

What did people do after seeing Union billboards?

We conducted an outdoor advertising survey throughout the major cities in Union County, MS. Conducted from New Albany to Etta to Myrtle to Blue Springs to Jackson, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,198 people in these Union cities about their own personal experiences with outdoor advertising.

Have you ever... New AlbanyEttaMyrtleBlue SpringsJackson
Discussed billboard ads you've seen with friends or family 27% 42% 29% 42% 43%
Recommended the advertiser to others 8% 4% 9% 3% 11%
Attended a local event because of a billboard 12% 5% 15% 12% 8%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 27% 23% 30% 24% 13%
Made a purchase at the business advertised 21% 18% 20% 12% 12%
Watched event on television because of a billboard 11% 18% 16% 15% 10%
Tuned in to the radio station featured on a billboard 20% 13% 9% 8% 14%
Visited an advertiser website because of billboards 13% 12% 12% 10% 15%
Googled or otherwise searched online for more details about the message 14% 10% 16% 21% 22%
Googled or otherwise searched online for more details about the advertiser 14% 18% 16% 13% 13%
Accessed a coupon on a billboard from your mobile device 5% 9% 8% 11% 5%

The Mississippi counties surrounding Union cover a lot of area as well. If you're exclusively seeking billboards in Union County, the cities of Etta, Myrtle, and Blue Springs will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Union Billboards

How people FEEL about billboard advertising in Union County?

The table below represents responses to questions from 978 people about consumer attitudes towards outdoor advertisements in Union County, MS. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Mississippi.

I feel that billboards... New AlbanyEttaMyrtleBlue SpringsJackson
Are a COOL way to advertise. 72% 70% 68% 78% 79%
Are a good way to LEARN about NEW BUSINESSES in the area 59% 75% 64% 67% 73%
Are a good way to LEARN about SALES and EVENTS 62% 60% 52% 55% 53%
Often catch my ATTENTION 70% 75% 85% 76% 76%
Advertisements on digital billboards stand out more than advertisements online. 67% 69% 66% 68% 67%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 40% 44% 52% 41% 53%
Make the city look more MODERN. 69% 73% 65% 67%
..Are visually APPEALING 71% 62% 66% 76% 73%
Are an effective way to alert the community about SEVERE WEATHER conditions. 78% 88% 88% 85% 80%
Are an effective way to alert the community about MISSING CHILDREN. 84% 86% 92% 85% 88%
Provide CURRENT and RELEVANT information. 78% 79% 85% 66% 72%