Out-of-Home Advertising in Lauderdale County, MS

Billboard advertising rentals in Lauderdale County including local market research. Detailed breakdowns of Lauderdale ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Lauderdale County. 

 Frequently Asked Questions 

Billboards in Lauderdale price out anywhere from $330 per 4 weeks for smaller posters to as much as $5,113 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Mississippi billboards. Fabrication costs ~$850. If you rent a billboard in Lauderdale County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Lauderdale County ooh pricing

Take a look at our Lauderdale ooh market research by city below. Dollar for dollar, ooh advertisements in Lauderdale are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Lauderdale

Big and small

Mississippi 4-week Median Advertising Cost of Bulletins Average Price: $2,639

Bulletins in Lauderdale

The largest outdoor media in Mississippi, Bulletins prices start at $1,154 and go up to $4,535, depending on location.

Mississippi OOH Average Price: $2,693

Digital Billboards in Lauderdale County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,635 up to $5,579 for premium Mississippi outdoor ad space.

Advertising on Buses in MississippiAverage Price: $507

Bus Panels in Lauderdale, MS

Bus panels come in 4 standard sizes, the smallest size costs $359 while the largest full side panel displays can cost as much as $604 every 4 weeks.

Mississippi Advertising PostersAverage Price: $691

Posters Advertising in Lauderdale

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $524 while some locations can cost $833.

What did people do after seeing Lauderdale billboards?

We conducted an outdoor advertising survey throughout the major cities in Lauderdale County, MS. Conducted from Meridian to Collinsville to Lauderdale to Toomsuba to Bailey, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,014 people in these Lauderdale cities about their own personal experiences with outdoor advertising.

Have you ever... MeridianCollinsvilleLauderdaleToomsubaBailey
Discussed billboard ads you've seen with friends or family 37% 30% 32% 44% 32%
Recommended the advertiser to others 6% 9% 9% 7% 7%
Attended a local event because of a billboard 16% 9% 13% 14% 11%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 16% 20% 21% 19% 15%
Made a purchase at the business advertised 19% 16% 18% 13% 19%
Watched event on television because of a billboard 18% 13% 11% 13% 17%
Tuned in to the radio station featured on a billboard 8% 13% 5% 13% 11%
Visited an advertiser website because of billboards 14% 23% 15% 11% 22%
Googled or otherwise searched online for more details about the message 12% 12% 10% 15% 12%
Googled or otherwise searched online for more details about the advertiser 14% 17% 16% 19% 15%
Accessed a coupon on a billboard from your mobile device 11% 8% 7% 6% 10%

The Mississippi counties surrounding Lauderdale cover a lot of area as well. If you're exclusively seeking billboards in Lauderdale County, the cities of Collinsville, Lauderdale, and Toomsuba will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Lauderdale Billboards

How people FEEL about billboard advertising in Lauderdale County?

The table below represents responses to questions from 1,058 people about consumer attitudes towards outdoor advertisements in Lauderdale County, MS. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Mississippi.

I feel that billboards MeridianCollinsvilleLauderdaleToomsubaBailey
Are a COOL way to advertise. 67% 69% 71% 69% 71%
Are a good way to LEARN about NEW BUSINESSES in the area 74% 57% 58% 71% 73%
Are a good way to LEARN about SALES and EVENTS 59% 64% 67% 56% 63%
Often catch my ATTENTION 74% 79% 80% 72% 68%
Advertisements on digital billboards stand out more than advertisements online. 73% 69% 66% 75% 66%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 50% 43% 45% 44% 40%
Make the city look more MODERN. 74% 66% 63% 68%
..Are visually APPEALING 62% 75% 74% 71% 77%
Are an effective way to alert the community about SEVERE WEATHER conditions. 81% 83% 77% 88% 88%
Are an effective way to alert the community about MISSING CHILDREN. 85% 84% 90% 87% 92%
Provide CURRENT and RELEVANT information. 63% 74% 80% 82% 83%