Out-of-Home Advertising in Northampton County, PA

Billboard advertising rentals in Northampton County including local market research. Detailed breakdowns of Northampton ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Northampton County. 

 Frequently Asked Questions 

Billboards in Northampton price out anywhere from $327 per 4 weeks for smaller posters to as much as $5,067 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Pennsylvania billboards. Fabrication costs ~$850. If you rent a billboard in Northampton County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Northampton County ooh pricing

Take a look at our Northampton ooh market research by city below. Dollar for dollar, ooh advertisements in Northampton are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

We are a nationwide billboard rental provider:
* Tell us where and when you want to advertise
* We'll locate all available billboards and provide price quotes
* Choose the option that works for you.

outdoor advertising Northampton

Big and small

Pennsylvania 4-week Median Advertising Cost of Bulletins Average Price: $2,615

Bulletins in Northampton

The largest outdoor media in Pennsylvania, Bulletins prices start at $1,144 and go up to $4,495, depending on location.

Pennsylvania OOH Average Price: $2,724

Digital Billboards in Northampton County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,654 up to $5,643 for premium Pennsylvania outdoor ad space.

Advertising on Buses in PennsylvaniaAverage Price: $484

Bus Panels in Northampton, PA

Bus panels come in 4 standard sizes, the smallest size costs $343 while the largest full side panel displays can cost as much as $577 every 4 weeks.

Pennsylvania Advertising PostersAverage Price: $830

Posters Advertising in Northampton

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $630 while some locations can cost $1,001.

What did people do after seeing Northampton billboards?

We conducted an outdoor advertising survey throughout the major cities in Northampton County, PA. Conducted from Bethlehem to Easton to Northampton to Hellertown to Nazareth, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 968 people in these Northampton cities about their own personal experiences with outdoor advertising.

Have you ever... BethlehemEastonNorthamptonHellertownNazareth
Discussed billboard ads you've seen with friends or family 26% 41% 26% 33% 35%
Recommended the advertiser to others 12% 11% 9% 4% 7%
Attended a local event because of a billboard 10% 7% 9% 7% 5%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 13% 16% 31% 31% 28%
Made a purchase at the business advertised 18% 18% 21% 11% 11%
Watched event on television because of a billboard 15% 14% 15% 12% 12%
Tuned in to the radio station featured on a billboard 20% 8% 17% 14% 12%
Visited an advertiser website because of billboards 23% 11% 25% 11% 10%
Googled or otherwise searched online for more details about the message 13% 11% 17% 22% 16%
Googled or otherwise searched online for more details about the advertiser 13% 13% 16% 16% 16%
Accessed a coupon on a billboard from your mobile device 7% 9% 8% 11% 6%

The Pennsylvania counties surrounding Northampton cover a lot of area as well. If you're exclusively seeking billboards in Northampton County, the cities of Easton, Northampton, and Hellertown will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Northampton Billboards

How people FEEL about billboard advertising in Northampton County?

The table below represents responses to questions from 1,070 people about consumer attitudes towards outdoor advertisements in Northampton County, PA. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Pennsylvania.

I feel that billboards BethlehemEastonNorthamptonHellertownNazareth
Are a COOL way to advertise. 71% 76% 66% 66% 76%
Are a good way to LEARN about NEW BUSINESSES in the area 57% 67% 75% 69% 72%
Are a good way to LEARN about SALES and EVENTS 52% 52% 66% 61% 53%
Often catch my ATTENTION 70% 72% 76% 77% 69%
Advertisements on digital billboards stand out more than advertisements online. 67% 67% 73% 67% 68%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 47% 40% 47% 51% 39%
Make the city look more MODERN. 66% 74% 72% 71%
..Are visually APPEALING 61% 78% 61% 67% 72%
Are an effective way to alert the community about SEVERE WEATHER conditions. 77% 86% 77% 86% 85%
Are an effective way to alert the community about MISSING CHILDREN. 85% 88% 86% 87% 87%
Provide CURRENT and RELEVANT information. 84% 70% 63% 84% 74%