Out-of-Home Advertising in Mercer County, PA

Billboard advertising rentals in Mercer County including local market research. Detailed breakdowns of Mercer ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Mercer County. 

 Frequently Asked Questions 

Billboards in Mercer price out anywhere from $352 per 4 weeks for smaller posters to as much as $5,462 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Pennsylvania billboards. Fabrication costs ~$850. If you rent a billboard in Mercer County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Mercer County ooh pricing

Take a look at our Mercer ooh market research by city below. Dollar for dollar, ooh advertisements in Mercer are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Mercer

Big and small

Pennsylvania 4-week Median Advertising Cost of Bulletins Average Price: $2,819

Bulletins in Mercer

The largest outdoor media in Pennsylvania, Bulletins prices start at $1,233 and go up to $4,846, depending on location.

Pennsylvania OOH Average Price: $2,775

Digital Billboards in Mercer County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,685 up to $5,748 for premium Pennsylvania outdoor ad space.

Advertising on Buses in PennsylvaniaAverage Price: $550

Bus Panels in Mercer, PA

Bus panels come in 4 standard sizes, the smallest size costs $390 while the largest full side panel displays can cost as much as $656 every 4 weeks.

Pennsylvania Advertising PostersAverage Price: $694

Posters Advertising in Mercer

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $527 while some locations can cost $837.

What did people do after seeing Mercer billboards?

We conducted an outdoor advertising survey throughout the major cities in Mercer County, PA. Conducted from Hermitage to Sharon to Grove City to Greenville to Transfer, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,101 people in these Mercer cities about their own personal experiences with outdoor advertising.

Have you ever... HermitageSharonGrove CityGreenvilleTransfer
Discussed billboard ads you've seen with friends or family 28% 41% 38% 41% 39%
Recommended the advertiser to others 7% 10% 12% 12% 6%
Attended a local event because of a billboard 10% 6% 5% 13% 15%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 24% 28% 20% 12% 12%
Made a purchase at the business advertised 15% 13% 21% 13% 17%
Watched event on television because of a billboard 12% 11% 17% 12% 16%
Tuned in to the radio station featured on a billboard 19% 15% 12% 14% 19%
Visited an advertiser website because of billboards 22% 13% 13% 12% 13%
Googled or otherwise searched online for more details about the message 12% 20% 10% 14% 23%
Googled or otherwise searched online for more details about the advertiser 13% 12% 18% 19% 17%
Accessed a coupon on a billboard from your mobile device 9% 8% 9% 6% 10%

The Pennsylvania counties surrounding Mercer cover a lot of area as well. If you're exclusively seeking billboards in Mercer County, the cities of Sharon, Grove City, and Greenville will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Mercer Billboards

How people FEEL about billboard advertising in Mercer County?

The table below represents responses to questions from 1,090 people about consumer attitudes towards outdoor advertisements in Mercer County, PA. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Pennsylvania.

I feel that billboards HermitageSharonGrove CityGreenvilleTransfer
Are a COOL way to advertise. 65% 79% 71% 73% 68%
Are a good way to LEARN about NEW BUSINESSES in the area 68% 56% 73% 74% 69%
Are a good way to LEARN about SALES and EVENTS 62% 53% 66% 62% 58%
Often catch my ATTENTION 77% 72% 72% 84% 68%
Advertisements on digital billboards stand out more than advertisements online. 67% 72% 66% 72% 76%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 43% 36% 36% 42% 50%
Make the city look more MODERN. 64% 62% 70% 68%
..Are visually APPEALING 68% 64% 65% 77% 76%
Are an effective way to alert the community about SEVERE WEATHER conditions. 83% 79% 78% 78% 77%
Are an effective way to alert the community about MISSING CHILDREN. 85% 88% 91% 92% 84%
Provide CURRENT and RELEVANT information. 82% 60% 61% 69% 83%