Out-of-Home Advertising in Cape Girardeau County, MO

Billboard advertising rentals in Cape Girardeau County including local market research. Detailed breakdowns of Cape Girardeau ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Cape Girardeau County. 

 Frequently Asked Questions 

Billboards in Cape Girardeau price out anywhere from $341 per 4 weeks for smaller posters to as much as $5,292 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Missouri billboards. Fabrication costs ~$850. If you rent a billboard in Cape Girardeau County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Cape Girardeau County ooh pricing

Take a look at our Cape Girardeau ooh market research by city below. Dollar for dollar, ooh advertisements in Cape Girardeau are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Cape Girardeau

Big and small

Missouri 4-week Median Advertising Cost of Bulletins Average Price: $2,732

Bulletins in Cape Girardeau

The largest outdoor media in Missouri, Bulletins prices start at $1,195 and go up to $4,695, depending on location.

Missouri OOH Average Price: $2,755

Digital Billboards in Cape Girardeau County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,673 up to $5,706 for premium Missouri outdoor ad space.

Advertising on Buses in MissouriAverage Price: $534

Bus Panels in Cape Girardeau, MO

Bus panels come in 4 standard sizes, the smallest size costs $379 while the largest full side panel displays can cost as much as $637 every 4 weeks.

Missouri Advertising PostersAverage Price: $764

Posters Advertising in Cape Girardeau

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $579 while some locations can cost $921.

What did people do after seeing Cape Girardeau billboards?

We conducted an outdoor advertising survey throughout the major cities in Cape Girardeau County, MO. Conducted from Cape Girardeau to Jackson to Millersville to Friedheim to Burfordville, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,069 people in these Cape Girardeau cities about their own personal experiences with outdoor advertising.

Have you ever... Cape GirardeauJacksonMillersvilleFriedheimBurfordville
Discussed billboard ads you've seen with friends or family 43% 45% 41% 32% 30%
Recommended the advertiser to others 5% 5% 11% 6% 3%
Attended a local event because of a billboard 8% 10% 15% 10% 9%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 11% 27% 19% 14% 14%
Made a purchase at the business advertised 15% 15% 17% 12% 10%
Watched event on television because of a billboard 12% 13% 12% 11% 14%
Tuned in to the radio station featured on a billboard 16% 14% 14% 7% 8%
Visited an advertiser website because of billboards 15% 16% 13% 14% 24%
Googled or otherwise searched online for more details about the message 21% 13% 14% 14% 13%
Googled or otherwise searched online for more details about the advertiser 17% 16% 11% 16% 16%
Accessed a coupon on a billboard from your mobile device 11% 6% 5% 9% 6%

The Missouri counties surrounding Cape Girardeau cover a lot of area as well. If you're exclusively seeking billboards in Cape Girardeau County, the cities of Jackson, Millersville, and Friedheim will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Cape Girardeau Billboards

How people FEEL about billboard advertising in Cape Girardeau County?

The table below represents responses to questions from 1,082 people about consumer attitudes towards outdoor advertisements in Cape Girardeau County, MO. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Missouri.

I feel that billboards Cape GirardeauJacksonMillersvilleFriedheimBurfordville
Are a COOL way to advertise. 66% 73% 79% 66% 65%
Are a good way to LEARN about NEW BUSINESSES in the area 57% 55% 55% 66% 64%
Are a good way to LEARN about SALES and EVENTS 55% 52% 65% 56% 53%
Often catch my ATTENTION 72% 82% 70% 69% 70%
Advertisements on digital billboards stand out more than advertisements online. 70% 71% 69% 75% 68%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 48% 49% 50% 54% 48%
Make the city look more MODERN. 62% 64% 69% 64%
..Are visually APPEALING 76% 67% 78% 71% 75%
Are an effective way to alert the community about SEVERE WEATHER conditions. 83% 88% 80% 86% 83%
Are an effective way to alert the community about MISSING CHILDREN. 87% 85% 90% 93% 84%
Provide CURRENT and RELEVANT information. 79% 64% 71% 67% 84%