Out-of-Home Advertising in Barry County, MO

Billboard advertising rentals in Barry County including local market research. Detailed breakdowns of Barry ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Barry County. 

 Frequently Asked Questions 

Billboards in Barry price out anywhere from $323 per 4 weeks for smaller posters to as much as $5,010 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Missouri billboards. Fabrication costs ~$850. If you rent a billboard in Barry County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Barry County ooh pricing

Take a look at our Barry ooh market research by city below. Dollar for dollar, ooh advertisements in Barry are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Barry

Big and small

Missouri 4-week Median Advertising Cost of Bulletins Average Price: $2,586

Bulletins in Barry

The largest outdoor media in Missouri, Bulletins prices start at $1,131 and go up to $4,444, depending on location.

Missouri OOH Average Price: $2,798

Digital Billboards in Barry County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,699 up to $5,795 for premium Missouri outdoor ad space.

Advertising on Buses in MissouriAverage Price: $532

Bus Panels in Barry, MO

Bus panels come in 4 standard sizes, the smallest size costs $377 while the largest full side panel displays can cost as much as $634 every 4 weeks.

Missouri Advertising PostersAverage Price: $704

Posters Advertising in Barry

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $534 while some locations can cost $849.

What did people do after seeing Barry billboards?

We conducted an outdoor advertising survey throughout the major cities in Barry County, MO. Conducted from Monett to Shell Knob to Cassville to Eagle Rock to Purdy, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,063 people in these Barry cities about their own personal experiences with outdoor advertising.

Have you ever... MonettShell KnobCassvilleEagle RockPurdy
Discussed billboard ads you've seen with friends or family 29% 41% 31% 45% 44%
Recommended the advertiser to others 6% 7% 11% 8% 7%
Attended a local event because of a billboard 6% 6% 6% 15% 13%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 15% 27% 10% 27% 17%
Made a purchase at the business advertised 19% 16% 12% 10% 17%
Watched event on television because of a billboard 11% 12% 13% 17% 14%
Tuned in to the radio station featured on a billboard 5% 18% 19% 8% 18%
Visited an advertiser website because of billboards 11% 20% 13% 21% 17%
Googled or otherwise searched online for more details about the message 19% 22% 17% 22% 21%
Googled or otherwise searched online for more details about the advertiser 18% 12% 15% 16% 13%
Accessed a coupon on a billboard from your mobile device 6% 12% 7% 7% 7%

The Missouri counties surrounding Barry cover a lot of area as well. If you're exclusively seeking billboards in Barry County, the cities of Shell Knob, Cassville, and Eagle Rock will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Barry Billboards

How people FEEL about billboard advertising in Barry County?

The table below represents responses to questions from 1,099 people about consumer attitudes towards outdoor advertisements in Barry County, MO. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Missouri.

I feel that billboards MonettShell KnobCassvilleEagle RockPurdy
Are a COOL way to advertise. 78% 79% 74% 66% 73%
Are a good way to LEARN about NEW BUSINESSES in the area 68% 61% 67% 58% 64%
Are a good way to LEARN about SALES and EVENTS 56% 63% 67% 62% 56%
Often catch my ATTENTION 82% 69% 74% 71% 68%
Advertisements on digital billboards stand out more than advertisements online. 66% 76% 65% 75% 67%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 38% 40% 36% 40% 39%
Make the city look more MODERN. 72% 62% 66% 65%
..Are visually APPEALING 72% 61% 72% 62% 75%
Are an effective way to alert the community about SEVERE WEATHER conditions. 85% 81% 83% 83% 81%
Are an effective way to alert the community about MISSING CHILDREN. 84% 90% 86% 89% 85%
Provide CURRENT and RELEVANT information. 62% 68% 68% 60% 65%