Out-of-Home Advertising in Shannon County, SD

Billboard advertising rentals in Shannon County including local market research. Detailed breakdowns of Shannon ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Shannon County. 

 Frequently Asked Questions 

Billboards in Shannon price out anywhere from $397 per 4 weeks for smaller posters to as much as $6,154 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static South Dakota billboards. Fabrication costs ~$850. If you rent a billboard in Shannon County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Shannon County ooh pricing

Take a look at our Shannon ooh market research by city below. Dollar for dollar, ooh advertisements in Shannon are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Shannon

Big and small

South Dakota 4-week Median Advertising Cost of Bulletins Average Price: $3,176

Bulletins in Shannon

The largest outdoor media in South Dakota, Bulletins prices start at $1,390 and go up to $5,459, depending on location.

South Dakota OOH Average Price: $2,485

Digital Billboards in Shannon County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,509 up to $5,148 for premium South Dakota outdoor ad space.

Advertising on Buses in South DakotaAverage Price: $517

Bus Panels in Shannon, SD

Bus panels come in 4 standard sizes, the smallest size costs $366 while the largest full side panel displays can cost as much as $616 every 4 weeks.

South Dakota Advertising PostersAverage Price: $809

Posters Advertising in Shannon

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $614 while some locations can cost $975.

What did people do after seeing Shannon billboards?

We conducted an outdoor advertising survey throughout the major cities in Shannon County, SD. Conducted from Pine Ridge to Porcupine to Kyle to Oglala to Manderson, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,033 people in these Shannon cities about their own personal experiences with outdoor advertising.

Have you ever... Pine RidgePorcupineKyleOglalaManderson
Discussed billboard ads you've seen with friends or family 45% 40% 29% 31% 41%
Recommended the advertiser to others 5% 12% 10% 9% 9%
Attended a local event because of a billboard 10% 15% 11% 15% 6%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 19% 16% 18% 31% 10%
Made a purchase at the business advertised 16% 20% 11% 16% 21%
Watched event on television because of a billboard 13% 14% 13% 14% 14%
Tuned in to the radio station featured on a billboard 20% 11% 17% 8% 20%
Visited an advertiser website because of billboards 13% 15% 14% 11% 16%
Googled or otherwise searched online for more details about the message 18% 13% 22% 18% 11%
Googled or otherwise searched online for more details about the advertiser 13% 11% 11% 19% 18%
Accessed a coupon on a billboard from your mobile device 12% 12% 8% 7% 8%

The South Dakota counties surrounding Shannon cover a lot of area as well. If you're exclusively seeking billboards in Shannon County, the cities of Porcupine, Kyle, and Oglala will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Shannon Billboards

How people FEEL about billboard advertising in Shannon County?

The table below represents responses to questions from 976 people about consumer attitudes towards outdoor advertisements in Shannon County, SD. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in South Dakota.

I feel that billboards Pine RidgePorcupineKyleOglalaManderson
Are a COOL way to advertise. 70% 68% 77% 74% 70%
Are a good way to LEARN about NEW BUSINESSES in the area 59% 70% 62% 70% 68%
Are a good way to LEARN about SALES and EVENTS 66% 56% 69% 66% 55%
Often catch my ATTENTION 75% 74% 76% 76% 71%
Advertisements on digital billboards stand out more than advertisements online. 70% 65% 76% 72% 76%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 47% 48% 45% 46% 39%
Make the city look more MODERN. 72% 65% 65% 71%
..Are visually APPEALING 63% 75% 66% 73% 77%
Are an effective way to alert the community about SEVERE WEATHER conditions. 80% 86% 80% 77% 90%
Are an effective way to alert the community about MISSING CHILDREN. 89% 89% 85% 84% 88%
Provide CURRENT and RELEVANT information. 69% 77% 82% 63% 79%