Out-of-Home Advertising in Merrick County, NE

Billboard advertising rentals in Merrick County including local market research. Detailed breakdowns of Merrick ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Merrick County. 

 Frequently Asked Questions 

Billboards in Merrick price out anywhere from $329 per 4 weeks for smaller posters to as much as $5,101 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Nebraska billboards. Fabrication costs ~$850. If you rent a billboard in Merrick County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Merrick County ooh pricing

Take a look at our Merrick ooh market research by city below. Dollar for dollar, ooh advertisements in Merrick are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Merrick

Big and small

Nebraska 4-week Median Advertising Cost of Bulletins Average Price: $2,633

Bulletins in Merrick

The largest outdoor media in Nebraska, Bulletins prices start at $1,152 and go up to $4,526, depending on location.

Nebraska OOH Average Price: $2,243

Digital Billboards in Merrick County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,362 up to $4,647 for premium Nebraska outdoor ad space.

Advertising on Buses in NebraskaAverage Price: $596

Bus Panels in Merrick, NE

Bus panels come in 4 standard sizes, the smallest size costs $422 while the largest full side panel displays can cost as much as $710 every 4 weeks.

Nebraska Advertising PostersAverage Price: $775

Posters Advertising in Merrick

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $588 while some locations can cost $934.

What did people do after seeing Merrick billboards?

We conducted an outdoor advertising survey throughout the major cities in Merrick County, NE. Conducted from Central City to Palmer to Archer to Clarks to Silver Creek, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,191 people in these Merrick cities about their own personal experiences with outdoor advertising.

Have you ever... Central CityPalmerArcherClarksSilver Creek
Discussed billboard ads you've seen with friends or family 35% 37% 35% 45% 43%
Recommended the advertiser to others 10% 9% 5% 12% 6%
Attended a local event because of a billboard 15% 16% 7% 7% 13%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 27% 20% 19% 23% 13%
Made a purchase at the business advertised 19% 11% 17% 17% 11%
Watched event on television because of a billboard 10% 16% 13% 18% 11%
Tuned in to the radio station featured on a billboard 5% 5% 13% 6% 8%
Visited an advertiser website because of billboards 24% 10% 25% 18% 19%
Googled or otherwise searched online for more details about the message 15% 14% 12% 13% 24%
Googled or otherwise searched online for more details about the advertiser 19% 13% 14% 19% 17%
Accessed a coupon on a billboard from your mobile device 7% 11% 11% 9% 8%

The Nebraska counties surrounding Merrick cover a lot of area as well. If you're exclusively seeking billboards in Merrick County, the cities of Palmer, Archer, and Clarks will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Merrick Billboards

How people FEEL about billboard advertising in Merrick County?

The table below represents responses to questions from 881 people about consumer attitudes towards outdoor advertisements in Merrick County, NE. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Nebraska.

I feel that billboards Central CityPalmerArcherClarksSilver Creek
Are a COOL way to advertise. 77% 74% 67% 73% 73%
Are a good way to LEARN about NEW BUSINESSES in the area 69% 68% 61% 63% 71%
Are a good way to LEARN about SALES and EVENTS 64% 66% 52% 53% 68%
Often catch my ATTENTION 69% 74% 69% 75% 75%
Advertisements on digital billboards stand out more than advertisements online. 68% 73% 67% 73% 76%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 54% 54% 51% 43% 52%
Make the city look more MODERN. 69% 67% 72% 69%
..Are visually APPEALING 64% 73% 67% 68% 69%
Are an effective way to alert the community about SEVERE WEATHER conditions. 83% 88% 83% 81% 89%
Are an effective way to alert the community about MISSING CHILDREN. 88% 92% 87% 86% 86%
Provide CURRENT and RELEVANT information. 65% 66% 81% 61% 64%