Out-of-Home Advertising in West Baton Rouge County, LA

Billboard advertising rentals in West Baton Rouge County including local market research. Detailed breakdowns of West Baton Rouge ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in West Baton Rouge County. 

 Frequently Asked Questions 

Billboards in West Baton Rouge price out anywhere from $360 per 4 weeks for smaller posters to as much as $5,575 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Louisiana billboards. Fabrication costs ~$850. If you rent a billboard in West Baton Rouge County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about West Baton Rouge County ooh pricing

Take a look at our West Baton Rouge ooh market research by city below. Dollar for dollar, ooh advertisements in West Baton Rouge are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising West Baton Rouge

Big and small

Louisiana 4-week Median Advertising Cost of Bulletins Average Price: $2,878

Bulletins in West Baton Rouge

The largest outdoor media in Louisiana, Bulletins prices start at $1,259 and go up to $4,946, depending on location.

Louisiana OOH Digital BillboardsAverage Price: $2,724

Digital Billboards in West Baton Rouge County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,654 up to $5,642 for premium Louisiana outdoor ad space.

Advertising on Buses in LouisianaAverage Price: $599

Bus Panels in West Baton Rouge, LA

Bus panels come in 4 standard sizes, the smallest size costs $424 while the largest full side panel displays can cost as much as $714 every 4 weeks.

Louisiana Advertising PostersAverage Price: $688

Posters Advertising in West Baton Rouge

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $522 while some locations can cost $830.

What did people do after seeing West Baton Rouge billboards?

We conducted an outdoor advertising survey throughout the major cities in West Baton Rouge County, LA. Conducted from Port Allen to Addis to Brusly to Erwinville to New Orleans, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,198 people in these West Baton Rouge cities about their own personal experiences with outdoor advertising.

Have you ever... Port AllenAddisBruslyErwinvilleNew Orleans
Discussed billboard ads you've seen with friends or family 28% 42% 38% 43% 30%
Recommended the advertiser to others 8% 4% 5% 6% 10%
Attended a local event because of a billboard 11% 11% 7% 16% 11%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 27% 26% 28% 30% 27%
Made a purchase at the business advertised 21% 18% 10% 14% 10%
Watched event on television because of a billboard 18% 15% 13% 17% 14%
Tuned in to the radio station featured on a billboard 6% 6% 20% 8% 9%
Visited an advertiser website because of billboards 22% 13% 25% 24% 25%
Googled or otherwise searched online for more details about the message 12% 13% 26% 23% 11%
Googled or otherwise searched online for more details about the advertiser 16% 14% 13% 12% 18%
Accessed a coupon on a billboard from your mobile device 6% 11% 5% 5% 11%

The Louisiana counties surrounding West Baton Rouge cover a lot of area as well. If you're exclusively seeking billboards in West Baton Rouge County, the cities of Addis, Brusly, and Erwinville will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

West Baton Rouge Billboards

How people FEEL about billboard advertising in West Baton Rouge County?

The table below represents responses to questions from 1,070 people about consumer attitudes towards outdoor advertisements in West Baton Rouge County, LA. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Louisiana.

I feel that billboards... Port AllenAddisBruslyErwinvilleNew Orleans
Are a COOL way to advertise. 69% 77% 72% 65% 75%
Are a good way to LEARN about NEW BUSINESSES in the area 57% 72% 56% 75% 60%
Are a good way to LEARN about SALES and EVENTS 66% 69% 60% 59% 64%
Often catch my ATTENTION 73% 84% 84% 84% 76%
Advertisements on digital billboards stand out more than advertisements online. 68% 75% 65% 70% 75%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 35% 35% 49% 54% 53%
Make the city look more MODERN. 72% 72% 67% 69%
..Are visually APPEALING 65% 72% 75% 69% 66%
Are an effective way to alert the community about SEVERE WEATHER conditions. 90% 89% 87% 87% 89%
Are an effective way to alert the community about MISSING CHILDREN. 90% 89% 85% 92% 93%
Provide CURRENT and RELEVANT information. 77% 73% 81% 73% 85%