Out-of-Home Advertising in Vanderburgh County, IN

Billboard advertising rentals in Vanderburgh County including local market research. Detailed breakdowns of Vanderburgh ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Vanderburgh County. 

 Frequently Asked Questions 

Billboards in Vanderburgh price out anywhere from $333 per 4 weeks for smaller posters to as much as $5,158 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Indiana billboards. Fabrication costs ~$850. If you rent a billboard in Vanderburgh County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Vanderburgh County ooh pricing

Take a look at our Vanderburgh ooh market research by city below. Dollar for dollar, ooh advertisements in Vanderburgh are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Vanderburgh

Big and small

Indiana 4-week Median Advertising Cost of Bulletins Average Price: $2,662

Bulletins in Vanderburgh

The largest outdoor media in Indiana, Bulletins prices start at $1,165 and go up to $4,575, depending on location.

Indiana OOH Digital BillboardsAverage Price: $2,603

Digital Billboards in Vanderburgh County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,580 up to $5,392 for premium Indiana outdoor ad space.

Advertising on Buses in IndianaAverage Price: $551

Bus Panels in Vanderburgh, IN

Bus panels come in 4 standard sizes, the smallest size costs $390 while the largest full side panel displays can cost as much as $656 every 4 weeks.

Indiana Advertising PostersAverage Price: $809

Posters Advertising in Vanderburgh

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $614 while some locations can cost $975.

What did people do after seeing Vanderburgh billboards?

We conducted an outdoor advertising survey throughout the major cities in Vanderburgh County, IN. Conducted from Evansville to Indianapolis to Fort Wayne to South Bend to Carmel, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,101 people in these Vanderburgh cities about their own personal experiences with outdoor advertising.

Have you ever... EvansvilleIndianapolisFort WayneSouth BendCarmel
Discussed billboard ads you've seen with friends or family 40% 42% 37% 42% 27%
Recommended the advertiser to others 5% 7% 7% 8% 11%
Attended a local event because of a billboard 6% 6% 5% 12% 6%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 28% 17% 15% 26% 12%
Made a purchase at the business advertised 19% 11% 19% 18% 14%
Watched event on television because of a billboard 16% 13% 12% 13% 17%
Tuned in to the radio station featured on a billboard 5% 7% 14% 13% 5%
Visited an advertiser website because of billboards 10% 15% 23% 17% 24%
Googled or otherwise searched online for more details about the message 27% 16% 21% 17% 22%
Googled or otherwise searched online for more details about the advertiser 15% 18% 18% 15% 19%
Accessed a coupon on a billboard from your mobile device 12% 10% 6% 12% 10%

The Indiana counties surrounding Vanderburgh cover a lot of area as well. If you're exclusively seeking billboards in Vanderburgh County, the cities of Indianapolis, Fort Wayne, and South Bend will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Vanderburgh Billboards

How people FEEL about billboard advertising in Vanderburgh County?

The table below represents responses to questions from 1,023 people about consumer attitudes towards outdoor advertisements in Vanderburgh County, IN. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Indiana.

I feel that billboards... EvansvilleIndianapolisFort WayneSouth BendCarmel
Are a COOL way to advertise. 69% 79% 78% 74% 67%
Are a good way to LEARN about NEW BUSINESSES in the area 65% 67% 72% 58% 73%
Are a good way to LEARN about SALES and EVENTS 57% 59% 58% 65% 59%
Often catch my ATTENTION 81% 73% 85% 80% 76%
Advertisements on digital billboards stand out more than advertisements online. 67% 70% 72% 68% 73%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 46% 46% 54% 44% 46%
Make the city look more MODERN. 73% 70% 62% 68%
..Are visually APPEALING 72% 72% 65% 69% 74%
Are an effective way to alert the community about SEVERE WEATHER conditions. 84% 81% 90% 83% 78%
Are an effective way to alert the community about MISSING CHILDREN. 93% 90% 89% 91% 85%
Provide CURRENT and RELEVANT information. 77% 65% 85% 67% 79%