Out-of-Home Advertising in Okaloosa County, FL

Billboard advertising rentals in Okaloosa County including local market research. Detailed breakdowns of Okaloosa ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Okaloosa County. 

 Frequently Asked Questions 

Billboards in Okaloosa price out anywhere from $368 per 4 weeks for smaller posters to as much as $5,704 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Florida billboards. Fabrication costs ~$850. If you rent a billboard in Okaloosa County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Okaloosa County ooh pricing

Take a look at our Okaloosa ooh market research by city below. Dollar for dollar, ooh advertisements in Okaloosa are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Okaloosa

Big and small

Florida 4-week Median Advertising Cost of Bulletins Average Price: $2,944

Bulletins in Okaloosa

The largest outdoor media in Florida, Bulletins prices start at $1,288 and go up to $5,060, depending on location.

Florida OOH Average Price: $2,569

Digital Billboards in Okaloosa County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,560 up to $5,322 for premium Florida outdoor ad space.

Advertising on Buses in FloridaAverage Price: $555

Bus Panels in Okaloosa, FL

Bus panels come in 4 standard sizes, the smallest size costs $393 while the largest full side panel displays can cost as much as $662 every 4 weeks.

Florida Advertising PostersAverage Price: $797

Posters Advertising in Okaloosa

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $605 while some locations can cost $961.

What did people do after seeing Okaloosa billboards?

We conducted an outdoor advertising survey throughout the major cities in Okaloosa County, FL. Conducted from Crestview to Fort Walton Beach to Niceville to Destin to Valparaiso, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,111 people in these Okaloosa cities about their own personal experiences with outdoor advertising.

Have you ever... CrestviewFort Walton BeachNicevilleDestinValparaiso
Discussed billboard ads you've seen with friends or family 30% 41% 28% 44% 32%
Recommended the advertiser to others 5% 9% 10% 6% 3%
Attended a local event because of a billboard 7% 8% 6% 8% 8%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 11% 29% 21% 16% 23%
Made a purchase at the business advertised 12% 13% 19% 18% 20%
Watched event on television because of a billboard 11% 16% 10% 16% 10%
Tuned in to the radio station featured on a billboard 18% 14% 14% 19% 6%
Visited an advertiser website because of billboards 15% 15% 19% 11% 19%
Googled or otherwise searched online for more details about the message 26% 12% 22% 14% 24%
Googled or otherwise searched online for more details about the advertiser 17% 14% 15% 13% 19%
Accessed a coupon on a billboard from your mobile device 5% 6% 10% 10% 9%

The Florida counties surrounding Okaloosa cover a lot of area as well. If you're exclusively seeking billboards in Okaloosa County, the cities of Fort Walton Beach, Niceville, and Destin will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Okaloosa Billboards

How people FEEL about billboard advertising in Okaloosa County?

The table below represents responses to questions from 1,009 people about consumer attitudes towards outdoor advertisements in Okaloosa County, FL. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Florida.

I feel that billboards CrestviewFort Walton BeachNicevilleDestinValparaiso
Are a COOL way to advertise. 71% 77% 67% 77% 66%
Are a good way to LEARN about NEW BUSINESSES in the area 67% 69% 62% 61% 55%
Are a good way to LEARN about SALES and EVENTS 57% 68% 64% 62% 63%
Often catch my ATTENTION 85% 69% 72% 82% 76%
Advertisements on digital billboards stand out more than advertisements online. 69% 76% 73% 74% 68%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 37% 52% 42% 48% 52%
Make the city look more MODERN. 70% 65% 63% 70%
..Are visually APPEALING 63% 67% 77% 78% 74%
Are an effective way to alert the community about SEVERE WEATHER conditions. 89% 79% 87% 87% 90%
Are an effective way to alert the community about MISSING CHILDREN. 90% 90% 88% 92% 93%
Provide CURRENT and RELEVANT information. 74% 63% 82% 77% 66%