Out-of-Home Advertising in Union County, AR

Billboard advertising rentals in Union County including local market research. Detailed breakdowns of Union ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Union County. 

 Frequently Asked Questions 

Billboards in Union price out anywhere from $380 per 4 weeks for smaller posters to as much as $5,892 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Arkansas billboards. Fabrication costs ~$850. If you rent a billboard in Union County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Union County ooh pricing

Take a look at our Union ooh market research by city below. Dollar for dollar, ooh advertisements in Union are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Union

Big and small

Arkansas 4-week Median Advertising Cost of Bulletins Average Price: $3,041

Bulletins in Union

The largest outdoor media in Arkansas, Bulletins prices start at $1,331 and go up to $5,227, depending on location.

Arkansas OOH Average Price: $2,349

Digital Billboards in Union County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,426 up to $4,865 for premium Arkansas outdoor ad space.

Advertising on Buses in ArkansasAverage Price: $544

Bus Panels in Union, AR

Bus panels come in 4 standard sizes, the smallest size costs $385 while the largest full side panel displays can cost as much as $648 every 4 weeks.

Arkansas Advertising PostersAverage Price: $740

Posters Advertising in Union

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $562 while some locations can cost $893.

What did people do after seeing Union billboards?

We conducted an outdoor advertising survey throughout the major cities in Union County, AR. Conducted from El Dorado to Smackover to Norphlet to Huttig to Junction City, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,088 people in these Union cities about their own personal experiences with outdoor advertising.

Have you ever... El DoradoSmackoverNorphletHuttigJunction City
Discussed billboard ads you've seen with friends or family 29% 41% 43% 34% 45%
Recommended the advertiser to others 6% 4% 11% 8% 10%
Attended a local event because of a billboard 5% 6% 6% 6% 8%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 10% 19% 25% 11% 23%
Made a purchase at the business advertised 16% 13% 12% 10% 14%
Watched event on television because of a billboard 15% 17% 15% 18% 10%
Tuned in to the radio station featured on a billboard 17% 13% 8% 7% 19%
Visited an advertiser website because of billboards 13% 16% 21% 11% 15%
Googled or otherwise searched online for more details about the message 24% 17% 15% 26% 14%
Googled or otherwise searched online for more details about the advertiser 19% 18% 12% 18% 16%
Accessed a coupon on a billboard from your mobile device 11% 8% 11% 11% 8%

The Arkansas counties surrounding Union cover a lot of area as well. If you're exclusively seeking billboards in Union County, the cities of Smackover, Norphlet, and Huttig will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Union Billboards

How people FEEL about billboard advertising in Union County?

The table below represents responses to questions from 923 people about consumer attitudes towards outdoor advertisements in Union County, AR. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Arkansas.

I feel that billboards El DoradoSmackoverNorphletHuttigJunction City
Are a COOL way to advertise. 71% 78% 79% 73% 71%
Are a good way to LEARN about NEW BUSINESSES in the area 72% 62% 65% 72% 72%
Are a good way to LEARN about SALES and EVENTS 67% 62% 57% 55% 55%
Often catch my ATTENTION 77% 70% 71% 78% 76%
Advertisements on digital billboards stand out more than advertisements online. 69% 74% 67% 73% 72%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 44% 51% 45% 49% 46%
Make the city look more MODERN. 72% 67% 70% 66%
..Are visually APPEALING 69% 73% 77% 68% 64%
Are an effective way to alert the community about SEVERE WEATHER conditions. 80% 87% 81% 90% 89%
Are an effective way to alert the community about MISSING CHILDREN. 84% 92% 90% 84% 93%
Provide CURRENT and RELEVANT information. 81% 69% 74% 67% 79%