Out-of-Home Advertising in Abbeville County, SC

Billboard advertising rentals in Abbeville County including local market research. Detailed breakdowns of Abbeville ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Abbeville County. 

 Frequently Asked Questions 

Billboards in Abbeville price out anywhere from $368 per 4 weeks for smaller posters to as much as $5,701 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static South Carolina billboards. Fabrication costs ~$850. If you rent a billboard in Abbeville County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Abbeville County ooh pricing

Take a look at our Abbeville ooh market research by city below. Dollar for dollar, ooh advertisements in Abbeville are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Abbeville

Big and small

South Carolina 4-week Median Advertising Cost of Bulletins Average Price: $2,942

Bulletins in Abbeville

The largest outdoor media in South Carolina, Bulletins prices start at $1,287 and go up to $5,057, depending on location.

South Carolina OOH Average Price: $2,586

Digital Billboards in Abbeville County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,570 up to $5,356 for premium South Carolina outdoor ad space.

Advertising on Buses in South CarolinaAverage Price: $578

Bus Panels in Abbeville, SC

Bus panels come in 4 standard sizes, the smallest size costs $410 while the largest full side panel displays can cost as much as $689 every 4 weeks.

South Carolina Advertising PostersAverage Price: $832

Posters Advertising in Abbeville

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $632 while some locations can cost $1,004.

What did people do after seeing Abbeville billboards?

We conducted an outdoor advertising survey throughout the major cities in Abbeville County, SC. Conducted from Abbeville to Calhoun Falls to Due West to Donalds to Lowndesville, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,156 people in these Abbeville cities about their own personal experiences with outdoor advertising.

Have you ever... AbbevilleCalhoun FallsDue WestDonaldsLowndesville
Discussed billboard ads you've seen with friends or family 35% 44% 31% 28% 29%
Recommended the advertiser to others 4% 11% 10% 4% 7%
Attended a local event because of a billboard 16% 13% 14% 7% 12%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 15% 21% 12% 13% 27%
Made a purchase at the business advertised 20% 16% 11% 18% 12%
Watched event on television because of a billboard 12% 18% 18% 15% 10%
Tuned in to the radio station featured on a billboard 19% 19% 5% 20% 9%
Visited an advertiser website because of billboards 10% 24% 24% 14% 20%
Googled or otherwise searched online for more details about the message 16% 21% 27% 21% 12%
Googled or otherwise searched online for more details about the advertiser 19% 12% 11% 14% 14%
Accessed a coupon on a billboard from your mobile device 6% 10% 7% 6% 12%

The South Carolina counties surrounding Abbeville cover a lot of area as well. If you're exclusively seeking billboards in Abbeville County, the cities of Calhoun Falls, Due West, and Donalds will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Abbeville Billboards

How people FEEL about billboard advertising in Abbeville County?

The table below represents responses to questions from 1,016 people about consumer attitudes towards outdoor advertisements in Abbeville County, SC. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in South Carolina.

I feel that billboards AbbevilleCalhoun FallsDue WestDonaldsLowndesville
Are a COOL way to advertise. 79% 77% 79% 69% 66%
Are a good way to LEARN about NEW BUSINESSES in the area 57% 62% 74% 56% 62%
Are a good way to LEARN about SALES and EVENTS 65% 66% 61% 52% 59%
Often catch my ATTENTION 83% 76% 83% 79% 82%
Advertisements on digital billboards stand out more than advertisements online. 74% 71% 67% 70% 65%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 41% 52% 52% 51% 54%
Make the city look more MODERN. 72% 73% 69% 68%
..Are visually APPEALING 76% 73% 68% 72% 67%
Are an effective way to alert the community about SEVERE WEATHER conditions. 83% 86% 82% 82% 78%
Are an effective way to alert the community about MISSING CHILDREN. 88% 90% 91% 88% 93%
Provide CURRENT and RELEVANT information. 82% 76% 70% 84% 63%