Out-of-Home Advertising in Middlesex County, CT

Billboard advertising rentals in Middlesex County including local market research. Detailed breakdowns of Middlesex ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Middlesex County. 

 Frequently Asked Questions 

Billboards in Middlesex price out anywhere from $381 per 4 weeks for smaller posters to as much as $5,912 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Connecticut billboards. Fabrication costs ~$850. If you rent a billboard in Middlesex County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Middlesex County ooh pricing

Take a look at our Middlesex ooh market research by city below. Dollar for dollar, ooh advertisements in Middlesex are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

We are a nationwide billboard rental provider:
* Tell us where and when you want to advertise
* We'll locate all available billboards and provide price quotes
* Choose the option that works for you.

Call us: (866) 788-5238

outdoor advertising Middlesex

Big and small

Connecticut 4-week Median Advertising Cost of Bulletins Average Price: $3,051

Bulletins in Middlesex

The largest outdoor media in Connecticut, Bulletins prices start at $1,335 and go up to $5,245, depending on location.

Connecticut OOH Average Price: $2,787

Digital Billboards in Middlesex County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,692 up to $5,773 for premium Connecticut outdoor ad space.

Advertising on Buses in ConnecticutAverage Price: $560

Bus Panels in Middlesex, CT

Bus panels come in 4 standard sizes, the smallest size costs $397 while the largest full side panel displays can cost as much as $667 every 4 weeks.

Connecticut Advertising PostersAverage Price: $701

Posters Advertising in Middlesex

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $532 while some locations can cost $845.

What did people do after seeing Middlesex billboards?

We conducted an outdoor advertising survey throughout the major cities in Middlesex County, CT. Conducted from Middletown to Cromwell to Clinton to East Hampton to Old Saybrook, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,120 people in these Middlesex cities about their own personal experiences with outdoor advertising.

Have you ever... MiddletownCromwellClintonEast HamptonOld Saybrook
Discussed billboard ads you've seen with friends or family 39% 35% 34% 39% 42%
Recommended the advertiser to others 6% 5% 4% 12% 8%
Attended a local event because of a billboard 10% 9% 8% 12% 14%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 28% 20% 24% 25% 10%
Made a purchase at the business advertised 15% 10% 14% 20% 12%
Watched event on television because of a billboard 12% 14% 16% 13% 17%
Tuned in to the radio station featured on a billboard 18% 6% 19% 14% 5%
Visited an advertiser website because of billboards 12% 25% 24% 10% 17%
Googled or otherwise searched online for more details about the message 10% 18% 19% 23% 13%
Googled or otherwise searched online for more details about the advertiser 18% 11% 12% 17% 17%
Accessed a coupon on a billboard from your mobile device 11% 10% 11% 5% 12%

The Connecticut counties surrounding Middlesex cover a lot of area as well. If you're exclusively seeking billboards in Middlesex County, the cities of Cromwell, Clinton, and East Hampton will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Middlesex Billboards

How people FEEL about billboard advertising in Middlesex County?

The table below represents responses to questions from 1,095 people about consumer attitudes towards outdoor advertisements in Middlesex County, CT. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Connecticut.

I feel that billboards MiddletownCromwellClintonEast HamptonOld Saybrook
Are a COOL way to advertise. 67% 75% 70% 72% 77%
Are a good way to LEARN about NEW BUSINESSES in the area 60% 69% 61% 55% 58%
Are a good way to LEARN about SALES and EVENTS 63% 55% 60% 53% 61%
Often catch my ATTENTION 76% 77% 76% 69% 79%
Advertisements on digital billboards stand out more than advertisements online. 65% 74% 75% 73% 73%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 37% 49% 53% 53% 47%
Make the city look more MODERN. 70% 69% 69% 71%
..Are visually APPEALING 67% 76% 65% 74% 76%
Are an effective way to alert the community about SEVERE WEATHER conditions. 82% 81% 79% 82% 78%
Are an effective way to alert the community about MISSING CHILDREN. 84% 87% 92% 84% 84%
Provide CURRENT and RELEVANT information. 67% 62% 70% 77% 83%